One day, two software enthusiasts meet at a church. A couple of years later, they create a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Does Kajabi Have An App
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser understood that people have stories and knowledge to share, and they wanted to create a single platform that would help their customers do that.
If you are a content creator, you might have heard about Kajabi. It is one of the most popular platforms for selling online classes and the best in regards to integration.
With so many options out there which are relatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this guide, we review the salient features Kajabi has to offer and give you an inside look in the way the system works for you and your company.
General Overview Does Kajabi Have An App
- Highly integrated platform that features lots of tools
- Superb customer support
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as video host
- Terrific email marketing tools
- Kajabi pricing is relatively more expensive than other platforms
- No attribute to create certificates
- Assessment customization is limited
- Users need coding skills for editing blog post photos
What Is Kajabi?
If you would like to market online classes, Kajabi is a fantastic place to do your business in.
Kajabi is an online course platform that allows users to boost their careers using just 1 site. It does all –from creating classes, promotion, and selling them individually or via a membership system.
How Kajabi Works
Kajabi gives you a platform to make and sell online classes and market them so you can profit from the activity. The first thing you need to do is to purchase a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your content. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should visit the lesson editor to upload the videos and provide the description and titles.
If you would like to add quizzes, you can also do so by simply encoding the questions and providing the options (if it’s a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that allow you to turn prospects into customers by providing more effective marketing funnels. Together with the pipelines, you can market your products by offering freebies that require the prospects to input their email addresses. Once you have these speeches, you can get in touch with your leads through the measures Kajabi has, which is also possible to customize.
When a customer decides to buy in, you can process payments through the site. You can do all these without having to leave Kajabi.
However, there are a number of features that are not found in Kajabi, which are discussed in later sections of the review. But overall, Kajabi is a powerful platform which you can use to kickstart your online eLearning business.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t need to employ as many third party sites to run your entire business. Because of this, you can sell online courses without paying extra for a lot of tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some might hesitate to migrate into Kajabi due to its relatively higher pricing, it will offer benefits in the long run since it requires no trade costs and you’ll have less parties to pay because most of the basic tools are contained in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. It is possible to make an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women who are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the creators of Kajabi have considered this and aimed to fix the problem by making the website easily accessible and understandable even to those who have problems with computer work.
As mentioned earlier, Kajabi integrates the majority of the basic tools in their own system to enable content creators to do all their work in one platform. One of the most difficult areas to understand if you are not that tech savvy is how to work with different sites and integrate all of them into your company.
This is where Kajabi comes to the rescue. Save for a few minor features that the developers are still working on, you can pretty much run your internet business using just Kajabi. The website allows you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide range of video tutorials created especially for beginners. They call this the Hero University, and it provides the users advice on the best way to go about with the different steps in creating and developing your organization.
Kajabi has tutorials on topics like making the online course, marketing your products, and payment processing. These guides can be found in both text and video formats.
All you have to do is go into the Assistant Bar at the top and type out whatever problem you are having, and it will show you the relevant tutorials.
Customer Support Does Kajabi Have An App
If you’re having problems with solutions that are not found in the Kajabi online tutorials, the next step is to contact customer service. The Kajabi customer service team is one of the best. So if you are stuck on an issue, you could always rely on them to supply you with the answers.
If you opt to get the most expensive plan, you get access to a round-the-clock Kajabi service team that offers you a live chat.
However, please be aware that if you get just the Kajabi Basic Plan, their staff will not be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer support functions on a ticket system, however you’ll find an answer within the day.
This is one of the reasons why the more expensive plans are worth the extra money if you’re not confident about your tech skills. The other two Kajabi plans provide a round-the-clock access to support while the Basic doesn’t.
How to Use Kajabi: The Basics
Creating a Class
To create a course in Kajabi, all you will need to do is click on the New Product button located at the upper right side. From there, you can choose from 4 different sorts of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller course which is easy to complete and is often used to build brand value.
- Online Course
- These are your full-blown courses that are much longer.
- Evergreen Training
- This option permits you to drip feed content to increase discipline and engagement among your students.
- If you would like to fully customize your product, you have this option.
The next thing to do is to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the product. After doing so, you will see a page with a predetermined outline. Uploading and editing this portion is fairly straightforward. You can easily drag around the concept tabs to change their arrangement. This is how your course will be arranged.
The page contains a few headings that are called categories. They are set in a gray background. They simply serve as organizational tools. The important matters are included in the posts, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Does Kajabi Have An App
As soon as you’ve made your main online course skeleton, it is time to upload your pre-made videos. It is not at all difficult to do so in Kajabi. You can see an icon immediately that would make it possible for you to upload a video or an assessment.
One nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the website will automatically turn them into posts which you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos individually.
Among the most attractive features of Kajabi is its use of Wistia for its video host. If you analyze this in terms of cost, the use of Wistia alone already justifies your purchase of a Kajabi plan. A month with Wistia will cost you $99. With $20 more, you receive the yearly paid Basic Kajabi Package with all of its benefits.
Assessments are extremely important in keeping the students engaged and ensuring that they are getting the most out of their lessons, and Kajabi understands this. Additionally it is an important tool if you go for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to students who don’t do well on the assessments to help them understand the lessons.
Kajabi makes it easy to create quizzes after each lesson presented. You simply need to type questions and choices in the lesson editor, which is straightforward. However, we have to admit that Kajabi is a bit limited when it comes to the assessment area for a couple of reasons.
First, it’s not very flexible in regards to the content which you can add to a lesson. You are not permitted to have a video and an assessment under precisely the same lesson category.
Second, Kajabi doesn’t support advanced editing of the quizzes. It doesn’t allow users to have query banks or randomize the questions.
However, Kajabi does support different styles of quizzes such as multiple-choice and paragraph-style questions. It can also immediately give the results after each assessment.
In addition, Kajabi supports an assignment submission feature which enables students to upload files for you to check later on.
Kajabi also lets you upload a poster photograph for each lesson, which may be helpful to keep your students interested. Instead of seeing plain texts of the lesson titles on the list, they will have a visual representation of these lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Does Kajabi Have An App
1 area of Kajabi that needs improvement is on certificate-making. While the website allows creators to give out certificates of completion, at present, it does not have a feature that enables the admin to make certificates natively. This is among the reasons why Kajabi is only an almost all-in-one platform.
To create certificates of completion, you can employ the services of third parties like Canva, Google Slides, or SmartDraw.
Kajabi also does not indicate the quantity of time spent in studying the course or any continuing education credit. This is a huge deal for people who wish to elect for eLearning to earn credit. We think Kajabi should offer a solution for this.
If you want to add a document that you think may be helpful for your students, you can do so on the same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there’ll be downloadable for your students while they’re on that specific lesson.
In this section, Kajabi allows you to add a description of the lesson or even a transcript of the video. The transcripts can help students when they would like to review but don’t want to watch the videos again. If you opt just for a description, then it enables the attendees to understand what the lesson is going to be about and what topics you discussed in that specific video.
Student Interactions Does Kajabi Have An App
Kajabi understands that it is important to have a place where members and students can discuss about the topics introduced in the course materials. This way, they could have access to valuable information not only from the course creator but also from their fellow pupils.
For years, creators have used a separate platform for this job like facebook. This required members to join Facebook groups to interact with one another. But with Kajabi, members do not have to go someplace else to ask questions and explore the lessons because it has integrated this system in a feature known as the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the creator to efficiently address student queries while providing the same opportunity to other members.
This is very good news for the creators in terms of profits also. Because the Community may be a standalone product, those who are hesitant to buy the entire course could just opt to pay for access to the discussions.
A common problem with forums (as evidenced by a lot of Facebook groups) is that it is quite hard to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the page administrator to organize and reorganize the feeds. The admin can categorize the posts by topic, and it also has a pin capability which enables admin to move it to the top of the feed.
In general, the Community feature is an advantage provided by Kajabi that isn’t found in most of its competitors. This is a welcome addition to any online course business as it enables the creation of a forum natively. This is among the reasons why Kajabi is your ultimate one-stop shop for your online business today.
Depending upon your preference, Kajabi offers options as to how you can go about in letting the class materials to be accessed by your pupils. You can either allow your students to access all the classes at once, drip feed them over a time period, or lock them. This last option tends to increase engagement since there is a requirement to finish a lesson first before continuing on to the next one.
Dripping Course Content
As the name implies, this option allows the admin to release content slowly instead of pouring it all at once. Kajabi has this capability to enable the creator to release categories within a course after a certain number of days after a student has enrolled.
It’s really only scheduling the time when a specific course material shows up on the pupil’s page. There are many benefits to this system.
This is a great way to keep the student interested in coming back to review the page and check whether a new material was posted. Second, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is useful once you decide on a membership-type subscription because it prevents the pupils from downloading and viewing all of the materials at once. This equates to more months under the membership, i.e., additional profits.
This feature might be helpful so that the students wouldn’t be overwhelmed with all of the classes. This is a good way to set up their heads to take each lesson little by little.
If you choose to unlock another lesson by letting the student pass an assessment first, this may significantly increase their participation and makes sure that they knew all the essential concepts first before moving on.
Course Analytics Does Kajabi Have An App
This Kajabi feature is helpful in improving your course content in the future. What it does is create heatmaps and video content stats. In this way, you’ll know at what stage your pupils became disengaged with the content. Therefore, it shows you info on where your viewer’s interest has peaked or declined.
In particular, Kajabi generates the following course analytics:
This provides data on how a lot of people actually viewed a particular video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the movies.
Average Engagement Does Kajabi Have An App
The data generated here is the normal percentage of the whole video that audiences actually watched. Some students would elect to see only the first part of your movie and jump to the next lesson. This will give you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature creates a graphical overlay on your video. It shows you the visual representation of your students’ engagement in certain points of this video. Usually, people have a tendency to stop watching at the beginning of the outro, so this gives you a general downward tendency.
Just because your video is being played does not necessarily mean that the viewer is actually watching it. Your student may keep the video in the background when checking social networking sites.
With the Viewer Heatmap, you have the ability to see which parts weren’t viewed by individual students and which were repeatedly watched. This may give you an idea of what parts of the lesson are significant or where your students are having a hard time processing thus necessitating them to go back to that part.
Overall, Kajabi has an extremely useful variety of course analytics tools that you can use to create better videos in the long run.
One way to keep people interested in your products is to provide them with a blog where they can read about you and the topic you wish to introduce to them. This can effectively generate leads that would turn visitors into paying clients.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we have to point out that Kajabi needs plenty of improvement on this area.
A Picture Problem
We mentioned earlier that you do not have to learn how to code in order to run your enterprise with Kajabi. However, you may want to begin researching about basic coding if you want to customize the photos on your Kajabi-powered blog.
When you upload a photograph on top of a blog post, for example, the image will show up in the recommended image size, and if you don’t learn how to work with html, you’ll have no other way to resize this photo unless of course you hire somebody to do it for you.
The text wrap is also a cause of headache since just like the picture on top of the article, you can’t edit how text wraps around a photograph in the body of your site without entering the html and editing it accordingly.
There’s also the problem of the lack of a picture bank when you decide to upload a photo. Suppose you want to add an image into your blog that you currently have in one of your other articles. You wouldn’t be able to get that photo in the upload option, so once you want that added to another post, you’ll have to have it in your computer or in Google Drive or you will have to download the picture again.
This action admittedly can become rather tedious, and it is one area Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to allow you to choose from existing tags for your posts. You know how easy it is to opt for a tag for a WordPress post so that readers can easily refer to related posts from the same tag? That task is much harder with Kajabi.
When you want to add a label to a particular post in Kajabi, you have to actually remember the tag you need to add it under. Kajabi does not provide you with the list of previous tags you’ve used. So you will need to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game isn’t strong. It must improve on its blogging features because it could really be a pain to have to memorize tags and edit the html every time you need to make a blog post.
Marketing Tools by Kajabi
Kajabi offers a great deal of marketing features for you to promote your products. In the price setting alone, you have the option to make an upsell. This results to a prompt that will show your customers another product offer after completing a purchase. The other methods are discussed next.
Pipelines Does Kajabi Have An App
When you click on the Marketing tab on the left side of the site, you can see a subcategory called Pipelines. This is the tool Kajabi uses to simplify sales and marketing. It is essentially an automation for selling your products.
The name is inspired by the form of actual pipelines. They are designed in a way that they have the same diameter at both ends. This relates to Kajabi’s aim to turn the same number of leads to exactly the same number of paying customers. This is in fact an improvement on the renowned sales funnels where a great number of prospects would lead to a considerably smaller number of customers.
Kajabi offers a couple of options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a graphic of the steps that that specific pipeline would follow. Additionally, it contains a video and a text which will explain how to best use that pipeline.
Assessing the pipeline contents is a breeze. It’s very straightforward, and you can immediately see what your opt-in page would look like from the client’s point-of-view.
It also lets you edit the emails which are sent to your leads, and you can do this conveniently on the same page. You will be given a template that you can choose to follow. This template is unique because it was created by Brendon Burchard, among the world’s leading high-performance coaches.
And since Kajabi wants its users to not overlook any important steps, in addition, it provides a mini checklist on the left side of the panel so you can check which actions are left to be edited.
Kajabi includes a Pipeline Stats feature that allows you to monitor how well your marketing plans are doing. Here, you are able to see how each page and email of this pipeline is performing. It even gives you data on your revenue per view.
These analytics will be helpful later on when you examine your marketing plans and pinpoint which areas to improve on to generate more buyers.
Pipelines is among Kajabi’s strongest points. It’s very effective in creating leads and in following up on those leads to turn advertisements to sales.
When a visitor puts something in their cart and then abandons it without completing the purchase, you can set Kajabi to send an email to that potential customer. This serves as a reminder of your deal and possibly in time will convince the person to finally buy the product.
Thanks to automation, this is done without you working manually in monitoring your customer’s activities.
Kajabi has partnered up with some of the best tools for email marketing. In particular, it has incorporated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Does Kajabi Have An App
We must point out that this choice is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to market their products through affiliate marketing. Therefore, it has integrated the vital tools for affiliate program management.
This makes it much easier for you and your partners to market your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi provides a very simple way of pricing your merchandise. Just go to the Offers tab at the left side and click on Add New Offer. You even have the option to bundle your products and price them accordingly.
This is very convenient especially if you’re trying to promote the courses. Rather than selling them individually, you have the option to provide them as a set.
Moreover, you can choose whether the payment will be one-time or on a subscription basis.
As soon as you make a new offer, it will prompt you to choose a title for that offer, the product you will include, and the price. Take note that at this stage, you can only choose 1 product, but do not worry because in the subsequent pages, you will have lots of options in terms of bundles and payment option.
From there, it will lead you to a page that will allow you to choose an internal name and to add a description. When you click on edit price it leads you to the pop-up that allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that must be between 2 and 12.
- Recurring Subscription
- With this option, you can give your customers the choice to test out your products for a certain number of days. Additionally, it provides you the option of how many times you will bill your client.
It also allows you to choose the currency you want the cost to be in.
In this same page, you will have the option to add more products to the deal. This is where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi doesn’t charge transaction fees. However, you do have to answer for the cost of its own payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if you have an affiliate program. All you’ve got to do is export a list of all your affiliate sales and use that file to perform a Paypal Mass Pay.
As for refunds, you don’t have to leave Kajabi to process those. The site has a system that permits you to process refunds without going to Paypal or Stripe.
Does Kajabi Have An App
Pricing is not among the strong points of Kajabi. In actuality, many people would think twice about using the platform because it is relatively more expensive than many of its counterparts. But with a highly integrated platform, you would not have to pay extra for extra services from third parties.
Thus, we think that Kajabi is well worth the money. Below, we discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we’ve dedicated a full article about the plans here.
Basic Plan Does Kajabi Have An App
The lowest priced Kajabi plan starts at $119 if you choose to be billed yearly. If you decide on the monthly billing, however, it’s going to cost you $149 a month.
The Basic Plan may be the most inexpensive option and it’s certainly a great place to begin, but we don’t recommend it if you’re really serious about growing your business. The plan limits you to only three products and one website, and you can only have up to a thousand members. However, the landing pages and marketing emails are unlimited.
You also have to schedule your queries about the website with the Basic Plan because the Kajabi customer service would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. via a live chat.
Additionally, it does not include some of the most important advertising tools that you can see in the higher pricing tiers. So if you already have an experience with course creating, you might want to take into account the Growth or Pro plans. Does Kajabi Have An App
As the name suggests, this pricing tier lets you grow your business with Kajabi significantly. For $50 more, you can upgrade to this next tier and get five times more courses.
The monthly payment option would cost you $199, but if you decide to be billed annually, it will cost only $159.
Additional Features Does Kajabi Have An App
The best reason to consider this grade over the Basic Plan is the three major features which aren’t found in the cheaper choice: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from the front-end site. All your patrons are going to see is a website which screams only you. This can be helpful when it comes to branding and promoting.
Affiliate advertising, on the other hand, comes handy once you decide to seek support from other influencers to advertise your products. This measure allows your following to grow and lets you reach out to more individuals who can be potential buyers. When you are serious about growing your business, you will need the support of your fellow creators so that you can tap into their audience also. This is one of the easiest ways to grow a following because you are reaching out to people who are interested about the goods you are trying to sell.
Finally, automation allows you to easily follow up with your students and keep them engaged. With this feature, you do not need to constantly monitor who among them need a little more push to get the maximum out of your courses. Kajabi enables you to automatically send out emails to students who have not been visiting your website or provide extra learning materials to those who are not doing well on the assessments. Does Kajabi Have An App
As a creator, we are aware that you’re not in the business to only make money. You would want your merchandise to be of value also. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more inclined to return for more. It is a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi customer service with any concerns any time of the day with the Growth Plan. You can contact their support team whenever you want, so in the event you would like to pull an all-nighter to work on your next course, you can be sure help is only an email away.
Pro Plan Does Kajabi Have An App
Now this is where the Kajabi pricing starts to truly become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to market. Additionally, it gives the user the ability to manage three sites and at most 20,000 members.
There’s still an infinite number of landing pages, but the advertising emails are limited to two million. We’d wish it would also be unlimited just like the lower tiers since you are paying $200 bucks more than the Growth Plan.
You may get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 if you wish to be billed yearly.
Aside from the increase in the number of products, sites, and associates, you also get to have access to the Experts Academy, where you can learn more about marketing your own personal brand. It still has the 24/7 customer support service which allows a live chat with agents.
The Kajabi Pro Plan is for those who have a fantastic amount of courses to sell. And with 25 admin users allowed under the program, you can outsource some of your work to workers. If you are able to do so, congratulations are in order. You’ve managed your business well.
Migrating to Kajabi Does Kajabi Have An App
If you are someone who’s not new to the course-creating organization, you may have used other platforms before. If this Kajabi review and others like it have convinced you that Kajabi is the better option, the next thing to worry about is how to migrate all of your information.
You would not want to start from scratch, and you certainly would not want to inconvenience your present members. Fortunately, Kajabi permits you to migrate your members by simply minding their names and email address using a .csv file. However, you are limited to 500 members per import, so if you have more than that, you are going to have to take care of multiple imports.
The biggest drawback with migrating to Kajabi from a different platform is the fact your current members have to reset their passwords because those would not be included in the importation. This is a good sign, though because it means that the passwords are well-protected since the platforms can not access them. However, this extra task may not be welcomed by your patrons.
Does Kajabi Have An App
Conclusion Does Kajabi Have An App
Kajabi offers a lot of value for the price you pay. It is a well-integrated system that enables even the novice to easily grow his eLearning enterprise.
There are not much technical skills required to run an internet business with Kajabi. This enables creators to focus more on creating valuable content for their customers rather than wasting energy on building a professional-looking website. You have complete freedom over your students’ data and pricing of your classes unlike other similar platforms. Kajabi also has many advertising features that will push your company to new heights.
With all the tools offered by the site, we can confidently recommend Kajabi to those who wish to make a career out of making online classes. It’s overall a superb tool to have to manage your business from conception to selling.