One day, two software enthusiasts meet at a church. A few years later, they build a million-dollar company that’s helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Examples Of Kajabi Websites
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser knew that people have knowledge and stories to share, and they wanted to create a single platform that will help their clients do that.
If you’re a content creator, you may have heard about Kajabi. It is among the most popular platforms for selling online classes and the best when it comes to integration.
With so many options out there that are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the money? In this guide, we review the salient features Kajabi has to offer and give you an inside look in how the system works for you and your company.
General Overview Examples Of Kajabi Websites
- Highly integrated platform that features lots of tools
- Superb customer support
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as movie host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other platforms
- No attribute to create certificates
- Assessment customization is limited
- Users need coding skills for editing site post photos
If you would like to market online classes, Kajabi is a fantastic place to do your business in.
Kajabi is an online class platform which enables users to boost their careers using only one site. It does everything–from creating courses, marketing, and selling them separately or through a membership system.
How Kajabi Works
Kajabi offers you a platform to make and sell online classes and market them so that you can profit from the activity. The first thing you will need to do is to purchase a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your videos. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should go to the lesson editor to upload the videos and give the titles and description.
If you want to add quizzes, you could also do so by simply encoding the questions and providing the options (if it’s a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that enable you to turn leads into customers by providing more effective marketing funnels. With the pipelines, you can market your products by offering freebies that require the prospects to input their emails. Once you have these addresses, you can contact your leads through the steps Kajabi has, which is also possible to customize.
When a client wants to buy in, you are able to process payments through the site. You can do all these without needing to leave the system.
However, there are some features that aren’t found in Kajabi, which are discussed in later sections of this review. But overall, Kajabi is a powerful platform which you can use to kickstart your internet eLearning enterprise.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t have to use as many third party websites to run your entire business. Because of this, you can sell online courses without paying extra for so many tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some would hesitate to migrate into Kajabi due to its relatively higher pricing, it will offer advantages in the long run because it requires no transaction costs and you will have less parties to cover because the majority of the basic tools are contained in the Kajabi plans.
This is also an extremely user-friendly platform and the customization is pretty straightforward. You can create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some people who are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the founders of Kajabi have considered this and aimed to fix the issue by making the website easily accessible and understandable even to people who have problems with computer work.
As stated earlier, Kajabi integrates the majority of the basic tools in their own system to enable content creators to do their work in a single platform. Among the most troublesome things to understand if you are not that tech savvy is the way to work with different sites and integrate them all into your company.
This is where Kajabi comes to the rescue. Save for a few minor features that the developers are still working on, you can pretty much run your online business using only Kajabi. The website permits you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide assortment of video tutorials made especially for novices. They call this the Hero University, and it provides the users advice on the best way to go about with the various steps in creating and growing your organization.
Kajabi has tutorials on subjects like creating the online course, marketing your products, and payment processing. These tutorials can be found in both video and text format.
All you have to do is go into the Assistant Bar at the top and type out whatever problem you’re having, and it will show you the relevant tutorial.
Customer Support Examples Of Kajabi Websites
If you are having problems with solutions that aren’t found in the Kajabi online guides, the next step is to contact customer service. The Kajabi customer support team is one of the best. So if you’re stuck on a problem, you can always rely on them to provide you with the answers.
If you opt to get the most expensive plan, you get access to a round-the-clock Kajabi service team that provides you with a live chat.
However, please note that if you get only the Kajabi Basic Plan, their team won’t be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer service functions on a ticket system, but you will find an answer within the day.
This is among the reasons why the more expensive plans are worth the additional money if you’re not confident about your computer skills. The other two Kajabi plans offer a round-the-clock access to support while the Basic doesn’t.
How to Use Kajabi: The Basics
Creating a Course
To make a course in Kajabi, all you need to do is click on the New Product button located at the upper right side. From here, you can pick from four distinct sorts of products you would like to produce. These are called product blueprints:
- Mini course
- A mini course is a smaller class which is easy to finish and is often used to build brand value.
- Online Course
- These are your full-blown courses that are much longer.
- Evergreen Training
- This option permits you to trickle feed content to increase engagement and discipline among your attendees.
- If you want to fully customize your course, you have this option.
The next thing to do would be to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the product. After doing this, you will be brought to a page with a predetermined outline. Uploading and editing this portion is fairly straightforward. It is easy to drag around the concept tabs to change their arrangement. This is the way your course is going to be arranged.
The page contains a couple of headings which are called categories. They are set in a gray backdrop. They simply serve as organizational tools. The important matters are included in the articles, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Examples Of Kajabi Websites
As soon as you’ve made your main online course skeleton, it is time to upload your pre-recorded videos. It is not at all difficult to do so in Kajabi. You can see an icon immediately that would make it possible for you to upload either a video or an assessment.
1 nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the website will automatically turn them into posts which you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos individually.
Among the most attractive features of Kajabi is its use of Wistia for its video host. If you examine this in terms of price, the usage of Wistia alone justifies your purchase of a Kajabi plan. Per month with Wistia will cost you $99. With $20 more, you receive the yearly paid Basic Kajabi Package with all its features.
Assessments are extremely important in keeping the students engaged and ensuring they are getting the most out of their lessons, and Kajabi understands this. It is also an important tool if you opt for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to students who don’t succeed on the examinations to help them understand the classes.
Kajabi makes it easy to create quizzes after every lesson introduced. You simply need to type questions and choices in the lesson editor, which is straightforward. However, we have to admit that Kajabi is a bit limited when it comes to the assessment area for a couple of reasons.
First, it is not very flexible when it comes to the content that you can add to a lesson. You are not allowed to have a video and an assessment under precisely the same lesson category.
Second, Kajabi doesn’t support advanced editing of the quizzes. It does not allow users to have question banks or randomize the questions.
However, Kajabi does support unique styles of quizzes such as multiple-choice and paragraph-style questions. It can also immediately give out the results after each assessment.
Additionally, Kajabi supports an assignment submission feature which allows students to upload files for you to check in the future.
Kajabi also lets you upload a poster photo for every lesson, which may be helpful to keep your students interested. Instead of seeing plain texts of the lesson titles on the list, they will have a visual representation of those lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Examples Of Kajabi Websites
One area of Kajabi that requires improvement is on certificate-making. While the site allows creators to give out certificates of completion, at present, it doesn’t have a feature that makes it possible for the admin to produce certificates natively. This is among the reasons why Kajabi is just an almost all-in-one platform.
To create certificates of completion, you can employ the services of third parties like Canva, Google Slides, or SmartDraw.
Kajabi also does not indicate the amount of time spent in studying the course or any continuing education credit. This is a huge deal for those who would like to opt for eLearning to earn credit. We think Kajabi needs to provide a solution for this.
If you want to add a document that you think may be helpful for your students, you can do so on the exact same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there’ll be downloadable for your students while they’re on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or even a transcript of your video. The transcripts can help students when they would like to review but do not want to watch the videos again. If you opt only for a description, then it allows the attendees to understand what the lesson is going to be about and what topics you discussed in that particular video.
Student Interactions Examples Of Kajabi Websites
Kajabi understands that it is important to have a place where members and students can discuss about the subjects introduced in the course materials. By doing this, they can have access to valuable information not just from the course creator but also from their fellow students.
For years, course creators have used a different platform for this job such as Facebook. This needed members to join Facebook groups to interact with each other. But with Kajabi, members do not have to go someplace else to ask questions and discuss the lessons as it has integrated this system in a feature called the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the course creator to effectively address student inquiries while providing the same opportunity to other members.
This is very good news for the creators when it comes to profits also. Because the Community may be a standalone item, those people who are hesitant to purchase the whole course could just opt to pay for access to the discussions.
A common problem with forums (as evidenced by lots of Facebook groups) is that it is quite tough to follow certain topics because of the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the page administrator to organize and reorganize the feeds. The admin can categorize the queries by subject, and it also has a pin feature which enables him or her to transfer it to the peak of the feed.
Overall, the Community feature is an advantage offered by Kajabi that is not found in the majority of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum natively. This is among the reasons why Kajabi is your ultimate one-stop shop for your internet business today.
Based upon your taste, Kajabi offers options regarding how you can go about in letting the class materials to be accessed by your students. You can either allow your students to access all of the classes at once, drip feed them over a period of time, or lock them. This last option tends to increase engagement since there’s a requirement to finish a lesson first before moving on to the next one.
Dripping Course Content
As the name suggests, this option allows the admin to release content slowly instead of pouring it all at once. Kajabi has this capability to allow the creator to release categories within a course after a certain number of days after a student has enrolled.
It’s really only scheduling the time when a specific course material shows up on the pupil’s page. There are many benefits to this system.
This is a excellent way to keep the student interested in returning to review the page and check if a new material was posted. Second, it prevents students from jumping too far ahead and skipping possibly important lessons. Third, this feature is useful once you decide on a membership-type subscription because it prevents the pupils from downloading and viewing all of the materials simultaneously. This equates to more months under the membership, i.e., additional profits.
This feature may be helpful so the students would not be overwhelmed with all of the classes. This is a good way to set up their heads to take each lesson little by little.
If you choose to unlock the next lesson by letting the student pass an assessment first, this may significantly increase their participation and makes sure that they understood all the essential concepts first before moving on.
Course Analytics Examples Of Kajabi Websites
This Kajabi feature is helpful in boosting your course content in the future. What it does is create heatmaps and video stats. This way, you will know at what stage your pupils became disengaged with the videos. Therefore, it shows you info on where your viewer’s interest has peaked or diminished.
Specifically, Kajabi generates the following course analytics:
This gives data on how a lot of people actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the movies.
Average Engagement Examples Of Kajabi Websites
The information generated here is the average percentage of the entire video that audiences actually watched. Some students would opt to see only the first part of your movie and leap to the next lesson. This gives you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature produces a graphical overlay in your video. It shows you visual representation of your students’ engagement in certain points of this video. Usually, people have a tendency to stop watching at the start of the outro, so this gives you a general downhill trend.
Just because your video is being played doesn’t mean that the viewer is in fact watching it. Your student may keep the video in the background while checking social networking sites.
With the Viewer Heatmap, you are able to see which parts weren’t viewed by individual pupils and which were watched. This may give you an idea of what parts of the lesson are significant or where your students are having trouble processing thus necessitating them to return to that part.
Overall, Kajabi has an extremely useful array of course analytics tools that you can use to create better content in the long run.
1 way to keep people interested in your products is to give them a blog where they can read about you and the topic you wish to introduce to them. This can effectively generate leads that would turn curious visitors into paying clients.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we have to point out that Kajabi needs a lot of improvement on this area.
A Picture Problem
We mentioned earlier that you don’t have to understand how to code in order to run your enterprise with Kajabi. However, you may want to start researching about basic coding if you want to customize the photos on your Kajabi-powered blog.
When you upload a photo in addition to a blog post, for example, the image will show up in the recommended image size, and if you don’t learn how to work with html, you’ll have no other way to resize that photo unless of course you employ somebody to do it for you.
The text wrap can also be a cause of headache since just like the image on top of the post, you can’t edit how text wraps around a photograph in the body of your blog without going into the html and editing it accordingly.
There’s also the issue of the lack of a picture bank when you decide to upload a photo. Suppose you need to add an image in your blog that you currently have in one of your other articles. You wouldn’t be able to access that picture in the upload option, so once you want that added to another post, you’ll have to have it in your computer or in Google Drive or you’ll need to download the image again.
This activity admittedly can become very tedious, and it is one place Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to let you choose from existing tags in your posts. You know how convenient it is to opt for a tag in a WordPress post so that readers can easily refer to related posts from the exact same tag? That job is much harder with Kajabi.
When you need to add a tag to a certain post in Kajabi, you must actually remember the tag you want to add it under. Kajabi does not offer you the list of previous tags you have used. So you’ll have to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game isn’t strong. It must improve on its blogging features since it could really be a pain to have to memorize tags and edit the html each time you need to make a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features for you to promote your products. In the purchase price setting alone, you have the option to make an upsell. This contributes to a prompt which will show your customers the following product offer after completing a purchase. The other methods are discussed next.
Pipelines Examples Of Kajabi Websites
When you click on the Marketing tab on the left side of the website, you can view a subcategory named Pipelines. This is the instrument Kajabi uses to simplify marketing and sales. It’s essentially an automation for selling your products.
The name is inspired by the form of actual pipelines. They are designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s goal to turn the same number of leads to the same number of paying clients. This is actually an improvement on the famous sales funnels where a large number of leads would lead to a considerably smaller number of buyers.
Kajabi offers a couple of options for its pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a picture of the measures that that specific pipeline would follow. It also comprises a video and a text that will explain how to best use that pipeline.
Assessing the pipeline contents is a breeze. It’s very straightforward, and you can quickly see what your opt-in page would look like from the customer’s point-of-view.
Additionally, it allows you to edit the emails that will be sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template that you can choose to follow. This template is special because it was made by Brendon Burchard, one of the world’s leading high-performance coaches.
And because Kajabi wants its users to not overlook any important steps, it also provides a mini checklist on the left side of this panel so that you can check which activities are left to be edited.
Kajabi includes a Pipeline Stats feature which allows you to monitor how well your marketing plans are doing. Here, you are able to see how each page and email of the pipeline is performing. It even gives you data on your revenue per view.
These analytics will be useful later on when you review your marketing plans and pinpoint which areas to improve on to generate more buyers.
Pipelines is among Kajabi’s strongest points. It’s very powerful in creating leads and in following up on these leads to turn advertisements into sales.
When a visitor places something in his or her cart and then abandons it without completing the purchase, you can set up Kajabi to send an email to that possible customer. This serves as a reminder of your offer and possibly in time will convince that person to finally purchase the product.
Due to automation, this is done without you working manually in monitoring your customer’s activities.
Kajabi has partnered up with some of the greatest tools for email marketing. Specifically, it has integrated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Examples Of Kajabi Websites
We have to point out that this option is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to market his or her products through affiliate marketing. Therefore, it has incorporated the essential features for affiliate program management.
This makes it much easier for you and your partners to promote your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi offers a very simple method of pricing your merchandise. Just go to the Offers tab in the left side and click on Add New Offer. You have the option to bundle your products and price them accordingly.
This is extremely handy especially if you’re trying to promote the products. Instead of selling them individually, you have the choice to provide them as a set.
Moreover, you can choose if the payment will be one-time or on a subscription basis.
Once you create a new deal, it will ask you to decide on a title for that offer, the product that you will include, as well as the price. Take note that at this stage, you can only choose 1 product, but don’t worry because in the later pages, you will have lots of options concerning bundles and payment choice.
From there, it will direct you to a page which will permit you to pick an internal name and to add a description. When you click on edit price it leads you to the pop-up which allows you to choose the following payment options:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that must be between 2 and 12.
- Recurring Subscription
- With this option, you can offer your customers the option to test out your merchandise for a certain number of days. It also provides you the choice of how often you will bill your customer.
Additionally, it lets you choose the currency you would like the cost to be in.
In this same page, you will have the option to add more products to the deal. This is the place where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi does not charge transaction fees. However, you do have to answer for the price of its payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if that you have an affiliate program. All you have to do is export a list of all your affiliate sales and use that file to do a Paypal Mass Pay.
In terms of refunds, you don’t have to leave Kajabi to process those. The site has a system which permits you to process refunds without going to Paypal or Stripe.
Examples Of Kajabi Websites
Pricing isn’t among those strong points of Kajabi. In actuality, many people would think twice about using the platform because it is relatively more expensive than most of its counterparts. But with a highly integrated platform, you wouldn’t have to pay extra for extra services from third parties.
Thus, we believe that Kajabi is well worth the money. Below, we discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we’ve dedicated a complete article about the plans here.
Basic Plan Examples Of Kajabi Websites
The cheapest Kajabi plan starts at $119 in the event you choose to be billed yearly. If you opt for the monthly billing, however, it is going to cost you $149 a month.
The Basic Plan may be the most affordable option and it’s certainly a great place to start out, but we don’t recommend it if you are really serious about developing your small business. The package limits you to only three courses and one website, and you can only have up to a thousand members. However, the landing pages and marketing emails are unlimited.
You also need to schedule your queries about the website with the Basic Plan because the Kajabi customer support would only be able to help you out on weekdays, from 9 a.m. to 7 p.m. via a live chat.
Additionally, it does not include some of the most important advertising tools that you can see in the higher pricing tiers. So if you already have an experience with course creating, you might want to consider the Growth or Pro plans. Examples Of Kajabi Websites
As the name implies, this pricing tier allows you to grow your business with Kajabi significantly. For $50 more, you can upgrade to this next tier and get five times more courses.
The monthly payment option would cost you $199, but if you choose to be billed annually, it is going to cost only $159.
Additional Features Examples Of Kajabi Websites
The best reason to consider this grade over the Basic Plan is the three important characteristics which aren’t found in the less expensive option: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from the front-end site. All your patrons are going to see is a website that screams only you. This is helpful when it comes to promoting and branding.
Affiliate marketing, on the other hand, comes handy once you decide to seek support from other influencers to advertise your products. This step allows your audience to grow and lets you reach out to more people who can be potential customers. When you are serious about growing your business, you will need the support of your fellow founders so you can tap in their audience as well. This is one of the simplest ways to grow a following since you are reaching out to people who are interested about the products you are trying to sell.
Finally, automation permits you to easily follow up with your students and keep them engaged. With this feature, you don’t have to constantly monitor who among them need a little more drive to get the maximum out of your classes. Kajabi enables you to automatically send out emails to students who haven’t been visiting your site or provide additional learning materials to those who are not doing well on the assessments. Examples Of Kajabi Websites
As a creator, we are aware that you are not in the business to only make money. You’d want your products to be of value also. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more inclined to come back for more. It’s a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi customer service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team when you want, so if you wish to pull an all-nighter to work on the following class, you can be certain help is only an email away.
Pro Plan Examples Of Kajabi Websites
This is where the Kajabi pricing starts to truly become steep. It features everything that the Growth Plan has but it permits you to have 100 products to sell. It also gives the user the ability to handle three sites and at most 20,000 members.
There’s still an unlimited number of landing pages, but the marketing emails are limited to 2 million. We’d wish it would also be infinite just like the lower tiers because you are paying $200 bucks more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 if you wish to be billed annually.
Aside from the increase in the amount of products, websites, and members, you also get to have access to the Experts Academy, where you can find out more about marketing your personal brand. It still has the 24/7 customer support service which allows a live chat with representatives.
The Kajabi Pro Plan is for those who have a fantastic amount of courses to sell. And with 25 admin users permitted under the plan, you can outsource some of your work to employees. If you can do so, congratulations are in order. You’ve managed your business well.
Migrating to Kajabi Examples Of Kajabi Websites
If you are someone who’s not new to the course-creating business, you might have used other platforms before. If this Kajabi review and others like it have convinced you that Kajabi is the better option, the next thing to be concerned about is the way to migrate all of your information.
You would not want to start from scratch, and you certainly would not want to inconvenience your present members. Fortunately, Kajabi allows you to migrate your members simply by importing their names and email address using a .csv file. However, you’re limited to 500 members per import, so if you’ve got more than that, you’re going to have to take care of multiple imports.
The biggest disadvantage with migrating to Kajabi from a different platform is the fact that your existing members need to reset their passwords because those would not be included in the importation. This is a good sign, though because it means that the passwords are well-protected since the platforms can’t access them. However, this excess task may not be welcomed by your patrons.
Examples Of Kajabi Websites
Conclusion Examples Of Kajabi Websites
Kajabi offers a lot of value for the price you pay. It’s a well-integrated system which allows the novice to easily grow his eLearning enterprise.
There are not much technical skills required to run an internet business with Kajabi. This allows creators to concentrate more on creating valuable content for their clients instead of wasting energy on building a professional-looking site. You have absolute freedom over your students’ data and pricing of your courses unlike other similar platforms. Kajabi also has many advertising features that will push your business to new heights.
With all the tools supplied by the website, we can confidently recommend Kajabi to those who wish to make a career out of making online classes. It’s overall a wonderful tool to have to manage your business from conception to selling.