One day, two software enthusiasts meet at a church. A couple of years later, they build a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. How To Hack Kajabi
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser understood that people have knowledge and stories to share, and they wanted to create a single platform that will help their clients do that.
If you’re a content creator, you might have heard about Kajabi. It is one of the most popular platforms for selling online courses and the best in regards to integration.
With so many choices out there which are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this guide, we review the salient features Kajabi offers and provide you an inside look about the way the system works for you and your company.
General Overview How To Hack Kajabi
- Highly integrated platform that features a lot of tools
- Superb Customer Care
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as movie host
- Terrific email marketing tools
- Kajabi pricing is relatively more expensive than other platforms
- No attribute to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing blog post photos
If you would like to sell online classes, Kajabi is a fantastic place to do your business in.
Kajabi is an online course platform that allows users to boost their careers using just one site. It does everything–from creating courses, promotion, and selling them individually or via a membership system.
How Kajabi Works
Kajabi offers you a platform to make and sell online classes and market them so that you can profit from the activity. The first thing you need to do is to buy a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your content. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should go to the lesson editor to upload the videos and give the description and titles.
If you would like to add quizzes, you can also do so by simply encoding the questions and supplying the options (if it’s a multiple-choice type).
Then, Kajabi also allows you to build pipelines. These are mechanisms that enable you to turn prospects into customers by providing more efficient marketing funnels. With the pipelines, you can promote your products by offering freebies that demand the leads to enter their email addresses. Once you’ve got these speeches, you can get in touch with your leads through the steps Kajabi has, which is also possible to customize.
When a client decides to buy in, you can process payments through the site. You can do all these without having to leave Kajabi.
However, there are some features that aren’t found in Kajabi, which are discussed in later sections of the review. But overall, Kajabi is a powerful platform that you can use to kickstart your online eLearning enterprise.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t need to employ as many third party websites to run your whole business. Because of this, you can sell online classes without paying extra for so many tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some might hesitate to migrate to Kajabi due to its comparatively higher pricing, it does offer advantages in the future since it requires no trade costs and you’ll have less parties to pay because the majority of the basic tools are contained in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. You can create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women that are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the creators of Kajabi have considered this and aimed to fix the issue by making the site easily accessible and understandable even to those who have problems with computer work.
As stated earlier, Kajabi integrates most of the fundamental tools in their own system to enable content creators to do all their work in a single platform. One of the most difficult areas to understand if you are not that tech savvy is the way to work with different sites and integrate them all into your company.
This is where Kajabi comes to the rescue. Save for a couple of minor features that the developers are working on, you can pretty much run your online business using only Kajabi. The website permits you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide range of video tutorials made especially for novices. They call this the Hero University, and it provides the users guidance on how to go about with the various steps in creating and developing your organization.
Kajabi has tutorials on topics like making the online course, marketing your goods, and payment processing. These tutorials are available in both video and text format.
All you have to do is go into the Assistant Bar at the top and type out whatever issue you are having, and it will show you the related tutorial.
Customer Support How To Hack Kajabi
If you’re having problems with solutions that aren’t located in the Kajabi online guides, the next step is to contact customer service. The Kajabi customer support team is among the best. So if you are stuck on a problem, you can always rely on them to provide you with the answers.
If you opt to choose the most expensive plan, you get access to a round-the-clock Kajabi service team that offers you a live chat.
However, please note that in the event you get only the Kajabi Basic Plan, their staff will not be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer service functions on a ticket system, but you’ll get an answer within the day.
This is among the reasons why the more expensive plans are worth the additional money if you’re not confident about your computer skills. The other two Kajabi plans offer a round-the-clock access to support while the Basic does not.
How to Use Kajabi: The Basics
Creating a Class
To make a course in Kajabi, all you need to do is click on the New Product button located at the top right side. From there, you can pick from 4 different kinds of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller class which is easy to complete and is often utilised to build brand value.
- Online Course
- These are your full-blown courses that are much longer.
- Evergreen Training
- This option allows you to trickle feed content to boost engagement and discipline among your attendees.
- If you want to fully customize your product, you have this option.
The next thing to do is to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the course. After doing this, you will see a page with a predetermined outline. Uploading and editing this part is rather straightforward. It is easy to drag around the concept tabs to change their arrangement. This is how your course will be arranged.
The page contains a couple of headings which are called categories. They’re set in a gray background. They simply serve as organizational tools. The critical matters are contained in the posts, which you can see in the white background. This is what you will click on to go to the lesson editor.
Videos How To Hack Kajabi
As soon as you’ve made your primary online course skeleton, it is time to upload your pre-recorded videos. It is not at all hard to do so in Kajabi. You will see an icon immediately that would make it possible for you to upload a video or an assessment.
1 nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the website will automatically turn them into posts which you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos separately.
Among the most attractive characteristics of Kajabi is its use of Wistia as its video host. If you examine this in terms of cost, the use of Wistia alone justifies your purchase of a Kajabi plan. Per month with Wistia will cost you $99. With $20 more, you get the annually paid Basic Kajabi Plan with all of its benefits.
Assessments are extremely important in keeping the students engaged and ensuring they are getting the most out of the lessons, and Kajabi understands this. It is also an important tool if you go for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to students who do not succeed on the examinations to help them understand the lessons.
Kajabi makes it effortless to create quizzes after each lesson introduced. You just need to type questions and choices in the lesson editor, which is simple. However, we must admit that Kajabi is a bit limited when it comes to the assessment area for a couple of reasons.
First, it is not very flexible when it comes to the content which you can add to a lesson. You are not allowed to have a video and an assessment under precisely the same lesson category.
Second, Kajabi doesn’t support advanced editing of the quizzes. It doesn’t allow users to have query banks or randomize the questions.
But, Kajabi does support unique styles of quizzes like multiple-choice and paragraph-style questions. It can also immediately give the results after each assessment.
Additionally, Kajabi supports an assignment submission feature that allows students to upload files for you to check in the future.
Kajabi also allows you to upload a poster photo for each lesson, which may be helpful to keep your students interested. Instead of seeing plain texts of the lesson names on the list, they will have a visual representation of those lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates How To Hack Kajabi
One area of Kajabi that needs improvement is on certificate-making. While the website allows creators to give out certificates of completion, at present, it doesn’t have a feature that enables the admin to make certificates natively. This is among the reasons why Kajabi is just an almost all-in-one platform.
To make certificates of completion, you can employ the services of third parties such as Canva, Google Slides, or SmartDraw.
Kajabi also does not indicate the amount of time spent in studying the course or any continuing education credit. This is a huge deal for those who wish to elect for eLearning to earn credit. We think Kajabi should offer a solution for this.
If you want to add a document which you believe may be useful for your students, you can do so on the same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they are on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or even a transcript of the video. The transcripts can help attendees when they would like to review but don’t need to see the videos again. If you opt only for a description, then it enables the students to understand what the lesson is going to be about and what topics you discussed in that particular video.
Student Interactions How To Hack Kajabi
Kajabi understands that it is important to have a place where students and members can talk about the subjects presented in the course materials. This way, they could have access to valuable information not just from the course creator but also from their fellow pupils.
For years, creators have used a separate platform for this job like facebook. This required members to join Facebook groups to interact with one another. But with Kajabi, members don’t have to go someplace else to ask questions and discuss the lessons because it has incorporated this system in a feature known as the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the creator to effectively address student queries while providing the same opportunity to other members.
This is great news for the creators in terms of profits as well. Because the Community may be a standalone item, those who are hesitant to purchase the whole course could just choose to pay for access to the talks.
A frequent problem with forums (as evidenced by lots of Facebook groups) is that it’s quite tough to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by permitting the webpage administrator to organize and reorganize the feeds. The admin can categorize the queries by subject, and it also has a pin capability which enables him or her to move it to the peak of the feed.
Overall, the Community capability is an advantage offered by Kajabi that isn’t found in most of its competitors. This is a welcome addition to any online course business as it enables the creation of a forum . This is one of the reasons why Kajabi is your greatest one-stop shop for your internet business today.
Depending on your taste, Kajabi offers options regarding how you can go about in allowing the class materials to be obtained by your pupils. You can either allow your students to access all of the classes at once, drip feed them over a time period, or lock them. This last choice tends to increase engagement since there is a requirement to complete a lesson first before continuing on to the next one.
Dripping Course Content
As the name suggests, this option enables the admin to release content gradually instead of pouring it all at one time. Kajabi has this feature to allow the creator to release categories within a course after a certain number of days after a student has enrolled.
It’s really only scheduling the time when a particular course material shows up on the student’s page. There are many advantages to this system.
This is a excellent way to keep the student interested in returning to review the page and check whether a new material was posted. Second, it prevents students from jumping too far ahead and skipping possibly important lessons. Third, this feature is helpful when you opt for a membership-type subscription since it prevents the pupils from downloading and viewing all the materials at once. This equates to more months under the membership, i.e., more profits.
This feature might be helpful so the students would not be overwhelmed with all the classes. This is a fantastic way to condition their heads to take each lesson little by little.
If you choose to unlock the next lesson by allowing the student pass an assessment first, this can significantly increase their participation and makes sure that they understood all of the essential concepts first before moving on.
Course Analytics How To Hack Kajabi
This Kajabi feature is beneficial in boosting your course content later on. What it does is generate heatmaps and video content stats. This way, you will know at what stage your pupils became disengaged with the content. Therefore, it shows you data on where your viewer’s interest has peaked or diminished.
In particular, Kajabi generates the following course analytics:
This gives data on how many individuals actually viewed a particular video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the movies.
Average Engagement How To Hack Kajabi
The data generated here is the normal percentage of the whole video that viewers actually watched. Some students would opt to see only the first part of your movie and jump to the next lesson. This will give you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature produces a graphical overlay in your video. It shows you the visual representation of your students’ engagement in certain points of the video. Usually, people tend to stop watching at the beginning of the outro, so this gives you a general downhill trend.
Just because your video is being played doesn’t necessarily mean that the viewer is in fact watching it. Your student may keep the video content in the background when checking social networking sites.
With the Viewer Heatmap, you have the ability to see which parts weren’t viewed by individual students and which were watched. This may give you an idea of what parts of the lesson are important or where your students are having a hard time processing thus necessitating them to go back to that part.
Overall, Kajabi has an extremely useful array of course analytics tools which you can use to create better videos in the long run.
1 way to keep people interested in your products is to provide them with a site where they can read about you and the topic you wish to introduce to them. This can effectively generate leads which would turn visitors into paying clients.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we must point out that Kajabi wants a lot of improvement on this area.
A Picture Problem
We mentioned previously that you do not have to understand how to code in order to run your business with Kajabi. However, you may want to start researching about fundamental coding if you wish to customize the photos in your Kajabi-powered blog.
When you upload a photograph in addition to a blog post, for example, the image will appear in the recommended image size, and if you don’t learn how to work with html, you’ll have no other way to resize that photograph unless of course you hire someone to do it for you.
The text wrapping is also a cause of headache since just like the picture on top of the article, you can’t edit how text wraps around a photo in the body of your blog without entering the html and editing it accordingly.
There’s also the problem of the absence of an image bank when you choose to upload a photo. Suppose you want to add an image into your blog which you already have in one of your other articles. You would not be able to get that photo in the upload option, so when you need that added to another post, you’ll have to get it in your computer or at Google Drive or you’ll have to download the picture again.
This action admittedly can become rather tedious, and it’s one place Kajabi should work on.
Another thing that makes blogging in Kajabi a hassle is its inability to let you choose from existing tags for your posts. You know how convenient it is to opt for a tag for a WordPress post so that readers can easily refer to related articles from the exact same tag? That job is much harder with Kajabi.
When you want to add a tag to a certain post in Kajabi, then you have to actually remember the tag you want to include it under. Kajabi does not provide you with the list of previous tags you have used. So you’ll have to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game isn’t strong. It needs to improve on its blogging features because it may really be a pain to have to memorize tags and edit the html every time you want to create a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features that help you promote your products. In the price setting alone, you have the option to make an upsell. This results to a prompt that will show your customers the following product offer after completing a purchase. The other methods are discussed next.
Pipelines How To Hack Kajabi
When you click on the Marketing tab on the left side of the site, you can see a subcategory named Pipelines. This is the tool Kajabi uses to simplify sales and marketing. It’s essentially an automation for selling your products.
The name is inspired by the shape of actual pipelines. They’re designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s aim to turn the same number of leads to the same number of paying customers. This is in fact an improvement on the renowned sales funnels where a great number of prospects would result to a significantly smaller number of buyers.
Kajabi offers a few options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it will show you a graphic of the measures that that specific pipeline would follow. Additionally, it comprises a video and a text that will explain how to best use that pipeline.
Assessing the pipeline contents is a breeze. It is very straightforward, and you can quickly see what your opt-in page would look like from the client’s point-of-view.
It also allows you to edit the emails that will be sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template which you can choose to follow. This template is special because it was created by Brendon Burchard, among the world’s leading high-performance coaches.
And because Kajabi wants its users not to forget any important steps, in addition, it gives a mini checklist on the left side of the panel so that you can check which actions are left to be edited.
Kajabi has a Pipeline Stats feature that lets you monitor how well your advertising plans are doing. Here, you have the ability to see how each page and email of this pipeline is performing. It even provides you data on your revenue per view.
These analytics will be useful later on when you review your marketing strategies and pinpoint which areas to improve on to generate more customers.
Pipelines is one of Kajabi’s strongest points. It’s extremely effective in creating leads and in following up on those leads to turn advertisements into sales.
When a visitor puts something in his or her cart and then abandons it without completing the purchase, you can set Kajabi to send an email to that possible customer. This serves as a reminder of your deal and possibly in time will convince the person to finally buy the product.
Thanks to automation, this is done with no one working manually in tracking your customer’s activities.
Kajabi has partnered up with some of the best tools for email marketing. In particular, it has incorporated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program How To Hack Kajabi
We have to point out that this option is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to advertise their products through affiliate marketing. Thus, it has integrated the vital features for affiliate program management.
This makes it easier for you and your partners to market your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi provides a very simple method of pricing your merchandise. Just go to the Offers tab at the left side and click on Add New Offer. You have the option to package your products and price them accordingly.
This is extremely handy especially if you’re trying to promote the products. Instead of selling them separately, you have the choice to provide them as a set.
In addition, you can choose if the payment will be one-time or on a subscription basis.
As soon as you create a new deal, it will prompt you to decide on a title for that offer, the product you will include, as well as the price. Take note that at this stage, you may only choose 1 product, but do not worry because in the later pages, you’ll have a great deal of options in terms of bundles and payment choice.
From there, it is going to lead you to a page which will permit you to choose an internal title and to add a description. When you click on edit price it leads you to the pop-up which allows you to choose the following payment options:
- One-time Payment
- Multiple Payments
- Here, you can choose the amount of payments that have to be between 2 and 12.
- Recurring Subscription
- With this choice, you can offer your customers the option to test out your merchandise for a certain number of days. Additionally, it provides you the choice of how many times you will bill your client.
It also lets you choose the currency you would like the price to be in.
In this exact same page, you’ll have the option to add more products to the deal. This is where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi does not charge transaction fees. However, you do need to answer to the cost of its own payment method partners.
Paypal in particular makes it easier for you to pay your affiliates if that you have an affiliate program. All you have to do is export a list of all of your affiliate sales and use that file to perform a Paypal Mass Pay.
As for refunds, you don’t need to leave Kajabi to process those. The website has a system that permits you to process refunds without going to Paypal or Stripe.
How To Hack Kajabi
Pricing isn’t among those strong points of Kajabi. In fact, many people would think twice about using the system since it is relatively more expensive than many of its counterparts. However, with a highly integrated platform, you wouldn’t need to pay extra for additional services from third parties.
Thus, we think that Kajabi is worth the money. Belowwe discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we’ve dedicated a complete article about the plans here.
Basic Plan How To Hack Kajabi
The cheapest Kajabi plan starts at $119 if you opt to be billed yearly. If you opt for the monthly billing, however, it is likely to cost you $149 a month.
The Basic Plan might be the most inexpensive option and it’s certainly a good place to begin, but we don’t recommend it if you are really serious about growing your business. The plan limits you to only three products and one site, and you can only have up to a thousand members. However, the landing pages and marketing emails are unlimited.
You also have to schedule your queries about the site with the Basic Plan because the Kajabi customer service would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. via a live chat.
Additionally, it does not include some of the most important marketing tools which you can see in the higher pricing tiers. So if you currently have an experience with course creating, you may want to take into account the Growth or Pro plans. How To Hack Kajabi
As the name implies, this pricing tier lets you grow your business with Kajabi significantly. For $50 more, you can level up to this next tier and get five times more courses.
The monthly payment option would cost you $199, but if you choose to be billed annually, it is going to cost only $159.
Additional Features How To Hack Kajabi
The best reason to consider this tier over the Basic Plan is the three important characteristics that are not found in the less expensive choice: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from the front-end site. All your patrons will see is a website which screams only you. This can be helpful when it comes to branding and promoting.
Affiliate advertising, on the other hand, comes handy once you decide to seek support from other influencers to advertise your products. This measure allows your audience to grow and lets you reach out to more people who can be potential buyers. When you’re serious about developing your business, you will require the support of your fellow founders so that you can tap into their audience also. This is one of the simplest ways to develop a following since you are reaching out to people who already are interested about the goods you are attempting to sell.
Finally, automation allows you to easily follow up with your students and keep them engaged. With this feature, you don’t have to constantly monitor who among them need a bit more push to get the maximum out of your courses. Kajabi lets you automatically send out emails to students who have not been visiting your website or provide extra learning materials to those that aren’t doing well on the examinations. How To Hack Kajabi
As a creator, we know that you are not in the business to only make money. You would want your products to be of value as well. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more likely to return for more. It’s a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi customer service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team whenever you want, so if you would like to pull an all-nighter to work on the following class, you can be certain help is only an email away.
Pro Plan How To Hack Kajabi
This is where the Kajabi pricing starts to truly become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to sell. It also gives the user the ability to handle three sites and at most 20,000 members.
There’s still an infinite number of landing pages, but the advertising emails are limited to two million. We’d wish it would also be unlimited like the lower tiers since you are paying $200 dollars more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 if you would like to be billed annually.
Aside from the increase in the number of products, sites, and members, you also get to have access to the Experts Academy, where you can learn more about marketing your personal brand. It still has the 24/7 customer support service which allows a live chat with representatives.
The Kajabi Pro Plan is for those who have a fantastic quantity of courses to market. And with 25 admin users allowed under the program, you can outsource some of your work to workers. If you can do so, congratulations are in order. You have handled your business well.
Migrating to Kajabi How To Hack Kajabi
If you’re someone who’s not new to the course-creating business, you may have used other platforms before. If this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to be concerned about is how to migrate all your information.
You would not want to start from scratch, and you certainly wouldn’t want to inconvenience your existing members. Fortunately, Kajabi permits you to migrate your members by simply minding their names and email address using a .csv file. However, you’re limited to 500 members per import, so if you have more than that, you’re going to have to take care of multiple imports.
The biggest drawback with migrating to Kajabi from a different platform is the fact that your current members have to reset their passwords since those would not be included in the importation. This is a good sign, though because it means that the passwords are well-protected since the platforms can not access them. However, this extra task might not be welcomed by your patrons.
How To Hack Kajabi
Conclusion How To Hack Kajabi
Kajabi offers a lot of value for the price you pay. It is a well-integrated system that enables the beginner to easily develop his eLearning business.
There are not much technical skills required to run an online business with Kajabi. This allows creators to focus more on creating valuable content for their clients rather than wasting energy on building a professional-looking website. You have complete freedom over your students’ data and pricing of your classes unlike other similar platforms. Kajabi also has many advertising features that will push your company to new heights.
With all the tools supplied by the website, we can confidently recommend Kajabi to those who wish to make a career out of making online courses. It’s overall a superb tool to have to manage your business from conception to selling.