One day, two software enthusiasts meet at a church. A few years later, they create a million-dollar company that’s helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi 30 Day Trial
The vision was simple. Kajabi creators Kenny Rueter and Travis Rosser understood that people have stories and knowledge to share, and they wanted to make a single platform that would help their clients do that.
If you’re a content creator, you might have heard about Kajabi. It is one of the most popular platforms for selling online classes and the best in regards to integration.
With so many options out there which are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the money? In this guide, we review the salient features Kajabi has to offer and provide you an inside look in how the system works for you and your business.
General Overview Kajabi 30 Day Trial
- Highly integrated platform that features lots of tools
- Superb Customer Care
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as video host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other programs
- No feature to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing blog post photographs
What Is Kajabi?
If you wish to market online classes, Kajabi is a good spot to do your business in.
Kajabi is an online course platform which allows users to enhance their careers using only one site. It does all –from creating courses, marketing, and selling them individually or through a membership system.
How Kajabi Works
Kajabi offers you a platform to make and sell online classes and market them so you can profit from the activity. The first thing you need to do is to purchase a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your videos. It goes without saying that you have to record your video lectures first. If you need tips for this, check this awesome post out. Next, you should go to the lesson editor to upload the videos and give the titles and description.
If you would like to add quizzes, you can also do this by simply encoding the questions and providing the options (if it’s a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that allow you to turn prospects into customers by providing more effective marketing funnels. Together with the pipelines, you can market your products by offering freebies that require the leads to input their emails. Once you’ve got these speeches, you can get in touch with your leads through the steps Kajabi has, which is also possible to customize.
When a customer wants to buy in, you are able to process payments through the website. You can do all these without needing to leave the system.
However, there are some features that are not found in Kajabi, which are discussed in later sections of the review. But overall, Kajabi is a powerful platform that you can use to kickstart your online eLearning business.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t have to use as many third party sites to run your entire business. Because of this, you can sell online courses without paying extra for a lot of tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some would hesitate to migrate to Kajabi due to its relatively higher pricing, it will offer benefits in the long run since it requires no transaction costs and you’ll have less parties to cover because the majority of the basic tools are included in the Kajabi plans.
This is also an extremely user-friendly platform and the customization is pretty simple. You can make an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women that are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the founders of Kajabi have considered this and aimed to solve the issue by making the website easily accessible and understandable even to those who have issues with computer work.
As stated earlier, Kajabi integrates the majority of the basic tools in their own system to enable content creators to do all their work in a single platform. Among the most difficult areas to understand if you are not that tech savvy is the way to work with other sites and integrate all of them into your business.
This is where Kajabi comes to the rescue. Save for a couple of minor features that the developers are working on, you can pretty much run your online business using just Kajabi. The website allows you to create content, market your products, provide coupons for discounts, follow up on leads, and manage payments.
Kajabi provides a wide range of video tutorials created especially for novices. They call this the Hero University, and it provides the users guidance on the best way to go about with the different steps in creating and growing your organization.
Kajabi has tutorials on subjects like creating the online course, marketing your products, and payment processing. These tutorials can be found in both text and video format.
All you have to do is go to the Assistant Bar at the top and type out whatever problem you are having, and it will show you the relevant tutorials.
Customer Support Kajabi 30 Day Trial
If you’re having problems with solutions that aren’t found in the Kajabi online tutorials, the next step is to contact customer service. The Kajabi customer support team is among the best. So if you are stuck on a problem, you can always rely on them to supply you with the answers.
If you opt to choose the most expensive plan, you get access to a 24/7 Kajabi service team that provides you with a live chat.
However, please be aware that if you get only the Kajabi Basic Plan, their staff won’t be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer support functions on a ticket system, but you’ll get an answer within the day.
This is among the reasons why the more expensive packages are worth the additional money if you are not confident about your computer skills. The other two Kajabi plans offer a 24/7 access to support while the Basic does not.
How to Use Kajabi: The Basics
Creating a Class
To create a course in Kajabi, all you need to do is click on the New Product button located in the upper right side. From here, you can choose from 4 different sorts of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller course which is easy to complete and is often used to build brand value.
- Online Course
- These are your full-blown courses that are much longer.
- Evergreen Training
- This option allows you to trickle feed content to boost engagement and discipline among your attendees.
- If you would like to fully customize your product, you have this option.
The next thing to do would be to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the product. After doing this, you will see a page with a predetermined outline. Uploading and editing this portion is rather easy. It is easy to drag around the concept tabs to change their arrangement. This is how your course will be arranged.
The page contains a couple of headings which are called categories. They’re set in a gray background. They simply serve as organizational tools. The important matters are contained in the articles, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Kajabi 30 Day Trial
As soon as you’ve made your main online course skeleton, it is time to upload your pre-made videos. It’s not at all difficult to do so in Kajabi. You can see an icon immediately that would allow you to upload either a video or an assessment.
One nifty feature Kajabi has is the ability to upload multiple videos at once, and the website will automatically turn them into articles which you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the video files separately.
Among the most attractive features of Kajabi is its use of Wistia for its video host. If you examine this in terms of price, the usage of Wistia alone already justifies your purchase of a Kajabi plan. A month with Wistia will cost you $99. With $20 more, you receive the annually paid Basic Kajabi Plan with all its features.
Assessments are extremely important in keeping the students engaged and ensuring that they are getting the most out of their lessons, and Kajabi knows this. It is also an important tool if you opt for content locking, which is discussed later in this review.
There’s also a Kajabi feature that automatically sends extra materials to students who do not succeed on the assessments to help them understand the classes.
Kajabi makes it effortless to create quizzes after every lesson presented. You simply have to type questions and options in the lesson editor, which is simple. However, we have to admit that Kajabi is a bit limited when it comes to the assessment area for a few reasons.
First, it is not very flexible when it comes to the content that you can add to a lesson. You are not permitted to have a video and an assessment under precisely the same lesson category.
Second, Kajabi doesn’t support advanced editing of the quizzes. It does not allow users to have question banks or randomize the questions.
However, Kajabi does support unique styles of quizzes like multiple-choice and paragraph-style questions. It can also immediately give the results after each assessment.
Additionally, Kajabi supports an assignment submission feature which allows students to upload files for you to check in the future.
Kajabi also lets you upload a poster photo for every lesson, which may be helpful to keep your students interested. Instead of seeing plain texts of the lesson titles on the list, they will have a visual representation of these lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi 30 Day Trial
One area of Kajabi that needs improvement is on certificate-making. While the website allows creators to give out certificates of completion, at present, it doesn’t have a feature that enables the admin to produce certificates natively. This is among the reasons why Kajabi is only an almost all-in-one platform.
To make certificates of completion, you can employ the services of third parties like Canva, Google Slides, or SmartDraw.
Kajabi also doesn’t indicate the quantity of time spent in studying the course or any continuing education credit. This is a huge deal for people who would like to elect for eLearning to earn credit. We think Kajabi should offer a solution for this.
If you want to add a document which you think may be helpful for your students, you can do this on the exact same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable for your students while they are on that particular lesson.
In this section, Kajabi allows you to add a description of the lesson or even a transcript of your video. The transcripts can help students when they would like to review but do not need to see the videos again. If you opt just for a description, then it allows the students to know what the lesson will be about and what topics you discussed in that specific video.
Student Interactions Kajabi 30 Day Trial
Kajabi understands it is important to have a place where members and students can talk about the subjects introduced in the course materials. By doing this, they could have access to valuable information not just from the course creator but also from their fellow students.
For years, course creators have used a different platform for this job like facebook. This needed members to join Facebook groups to interact with each other. But with Kajabi, members do not have to go someplace else to ask questions and discuss the lessons as it has incorporated this system in a feature called the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the course creator to efficiently address student queries while providing the same opportunity to other members.
This is very good news for the creators in terms of profits also. Because the Community can be a standalone product, those who are hesitant to purchase the whole course could just opt to pay for access to the talks.
A frequent problem with forums (as evidenced by lots of Facebook groups) is that it’s quite tough to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by permitting the page administrator to organize and reorganize the feeds. The admin can categorize the posts by subject, and it also has a pin capability which enables admin to transfer it to the peak of the feed.
In general, the Community capability is an advantage offered by Kajabi that is not found in most of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum . This is among the reasons why Kajabi is your greatest one-stop shop for your internet business today.
Depending on your taste, Kajabi offers options as to how you can go about in allowing the course materials to be obtained by your students. You can either allow your students to access all the classes at the same time, drip feed them over a time period, or lock them. This last choice tends to improve engagement since there is a requirement to finish a lesson first before continuing on to another one.
Dripping Course Content
As the name implies, this option enables the admin to release content slowly instead of pouring it all at once. Kajabi has this capability to enable the creator to release categories within a course after a certain number of days after a student has enrolled.
It’s really only scheduling time when a specific course material shows up on the student’s page. There are many advantages to this system.
First, this is a great way to keep the student interested in coming back to review the page and check if a new material has been posted. Second, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is useful when you opt for a membership-type subscription because it prevents the pupils from downloading and seeing all of the materials simultaneously. This equates to more months under the membership, i.e., additional profits.
This feature might be helpful so that the students would not be overwhelmed with all the classes. This is a fantastic way to condition their heads to take each lesson little by little.
If you decide to unlock another lesson by allowing the student pass an assessment first, this can significantly increase their participation and makes sure that they knew all the essential concepts first before moving on.
Course Analytics Kajabi 30 Day Trial
This Kajabi feature is beneficial in improving your course content in the future. What it does is generate heatmaps and video stats. This way, you’ll know at what stage your pupils became disengaged with the content. Thus, it shows you data on where your viewer’s interest has peaked or diminished.
Specifically, Kajabi generates the following course analytics:
This gives data on how a lot of individuals actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the videos.
Average Engagement Kajabi 30 Day Trial
The information generated here is the normal percentage of the whole video that audiences actually watched. Some students would opt to see only the first part of your video and leap into the next lesson. This will give you an idea about how well you can keep your audience interested in what you need to say.
Visual Engagement Viewer
This feature creates a graphical overlay in your video. It shows you the graphical representation of your students’ engagement in certain points of the video. Usually, people have a tendency to stop watching at the beginning of the outro, so this gives you a general downhill trend.
Just because your video is being played doesn’t mean that the viewer is actually watching it. Your student may keep the video content in the background when checking social media sites.
With the Viewer Heatmap, you have the ability to see which parts weren’t seen by individual pupils and which were repeatedly watched. This may give you an idea of which parts of the lesson are significant or where your students are having trouble processing thus necessitating them to go back to that part.
Overall, Kajabi has an extremely practical array of course analytics tools that you could use to create better content in the long run.
1 way to keep people interested in your products is to give them a site where they can read about you and the topic you want to introduce to them. This can effectively generate leads that would turn visitors into paying customers.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we have to point out that Kajabi wants plenty of improvement on this area.
An Image Problem
We mentioned earlier that you don’t have to understand how to code so as to run your enterprise with Kajabi. However, you may want to start researching about fundamental coding if you want to customize the photos in your Kajabi-powered blog.
When you upload a photo on top of a blog post, for example, the image will show up in the recommended image size, and unless you know how to work with html, you will have no other way to resize this photo unless of course you employ someone to do it for you.
The text wrap is also a cause of headache since just like the image on top of the post, you can not edit how text wraps around a photo in the body of your site without entering the html and editing it accordingly.
There’s also the issue of the absence of a picture bank when you choose to upload a photograph. Suppose you want to add an image in your blog which you currently have in one of your other posts. You would not be able to access that picture in the upload option, so when you need that added to another post, you’ll have to have it in your computer or in Google Drive or you will need to download the picture again.
This action admittedly can become very tedious, and it’s one area Kajabi should work on.
Another thing that makes blogging in Kajabi a hassle is its inability to let you pick from existing tags for your posts. You know how easy it is to choose a tag in a WordPress post so that readers can easily refer to related articles from the exact same tag? That task is much harder with Kajabi.
When you want to add a label to a certain post in Kajabi, then you must actually remember the tag you need to include it under. Kajabi does not offer you the list of previous tags you have used. So you will have to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game is not strong. It needs to improve on its blogging features since it could really be a pain to have to memorize tags and edit the html every time you want to make a blog post.
Marketing Tools by Kajabi
Kajabi offers a great deal of marketing features that help you promote your products. In the purchase price setting alone, you have the option to make an upsell. This results to a prompt which will show your customers another product offer after completing a purchase. The other methods are discussed next.
Pipelines Kajabi 30 Day Trial
When you click on the Marketing tab on the left side of the website, you can view a subcategory named Pipelines. This is the instrument Kajabi uses to simplify marketing and sales. It is essentially an automation for selling your products.
The name is inspired by the form of actual pipelines. They’re designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s aim to turn the same number of leads to the same number of paying clients. This is actually an improvement on the renowned sales funnels where a great number of leads would lead to a significantly smaller number of customers.
Kajabi offers a few options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a graphic of the steps that that specific pipeline would follow. Additionally, it contains a video and a text which will explain how to best use that pipeline.
Editing the pipeline contents is a breeze. It is very straightforward, and you can quickly see what your opt-in page would look like from the client’s point-of-view.
It also allows you to edit the emails that will be sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template that you can opt to follow. This template is special because it was created by Brendon Burchard, one of the world’s leading high-performance coaches.
And since Kajabi wants its users not to forget any important steps, it also gives a mini checklist on the left side of the panel so you can check which activities are left to be edited.
Kajabi has a Pipeline Stats feature which allows you to monitor how well your advertising plans are doing. Here, you have the ability to determine how each page and email of this pipeline is performing. It even provides you data on your revenue per view.
These analytics will be helpful later on when you examine your marketing plans and pinpoint which areas to improve on to generate more buyers.
Pipelines is one of Kajabi’s strongest points. It’s extremely powerful in generating leads and in following up on those leads to turn advertisements to earnings.
When a visitor places something in their cart and then abandons it without completing the purchase, you can set up Kajabi to send an email to that potential customer. This serves as a reminder of your offer and maybe in time will convince the person to eventually purchase the product.
Thanks to automation, this is done with no one working manually in monitoring your visitor’s activities.
Kajabi has partnered up with some of the greatest tools for email marketing. Specifically, it has integrated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi 30 Day Trial
We have to point out that this choice is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to advertise his or her products through affiliate marketing. Therefore, it has incorporated the essential tools for affiliate program management.
This makes it much easier for you and your partners to market your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi offers a very simple way of pricing your products. Just go to the Offers tab in the left side and click on Add New Offer. You even have the option to package your products and price them accordingly.
This is very convenient especially if you’re trying to market the products. Rather than selling them separately, you have the choice to provide them as a set.
In addition, you can choose whether the payment will be one-time or on a subscription basis.
Once you make a new offer, it will prompt you to decide on a title for that offer, the product you will include, and the price. Take note that at this stage, you can only choose 1 product, but do not worry because in the subsequent pages, you’ll have a great deal of options concerning bundles and payment option.
From there, it will lead you to a page which will permit you to choose an internal name and to add a description. When you click on edit price it leads you to the pop-up that allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that have to be between 2 and 12.
- Recurring Subscription
- With this option, you can offer your customers the choice to try out your products for a certain number of days. It also provides you the option of how often you will bill your customer.
It also allows you to choose the currency you would like the price to be in.
In this same page, you’ll have the option to add more products to the offer. This is the place where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As stated earlier, Kajabi does not charge transaction fees. However, you do need to answer for the cost of its payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if that you have an affiliate program. All you have to do is export a list of all your affiliate sales and use that file to perform a Paypal Mass Pay.
In terms of refunds, you do not have to leave Kajabi to process those. The website has a system which permits you to process refunds without going to Paypal or Stripe.
Kajabi 30 Day Trial
Pricing is not among those strong points of Kajabi. In fact, many people would think twice about using the platform because it is relatively more expensive than many of its counterparts. But with a highly integrated platform, you wouldn’t need to pay extra for extra services from third parties.
Thus, generally, we think that Kajabi is well worth the money. Below, we discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more thorough discussion, we’ve dedicated a complete article about the plans here.
Basic Plan Kajabi 30 Day Trial
The lowest priced Kajabi plan starts at $119 in the event you opt to be billed annually. If you decide on the monthly billing, however, it’s likely to cost you $149 per month.
The Basic Plan might be the most inexpensive option and it’s definitely a great place to start out, but we don’t recommend it if you are really serious about growing your small business. The plan limits you to only three products and one website, and you may only have up to a thousand members. However, the landing pages and advertising emails are unlimited.
You also have to schedule your questions about the website with the Basic Plan because the Kajabi customer service would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. through a live chat.
It also doesn’t include some of the most important marketing tools that you can see in the higher pricing tiers. So if you already have an experience with course creating, you may want to take into account the Growth or Pro plans. Kajabi 30 Day Trial
As the name implies, this pricing tier allows you to grow your business with Kajabi significantly. For $50 more, you can upgrade to this next tier and get five times more courses.
The monthly payment option would cost you $199, but if you choose to be billed annually, it is going to cost only $159.
Additional Features Kajabi 30 Day Trial
The best reason to consider this grade over the Basic Plan is the three important characteristics which are not found in the cheaper option: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from your front-end website. All your patrons are going to see is a website which screams only you. This can be helpful when it comes to promoting and branding.
Affiliate advertising, on the other hand, comes handy when you decide to seek support from other influencers to advertise your products. This step allows your following to grow and enables you to reach out to more people who can be potential customers. When you’re serious about developing your business, you’ll need the support of your fellow creators so you can tap in their audience as well. This is one of the easiest ways to grow a following since you are reaching out to people who already are interested about the goods you are attempting to sell.
Finally, automation allows you to easily follow up with your students and keep them engaged. With this feature, you do not need to constantly monitor who among them need a bit more push to get the maximum out of your classes. Kajabi enables you to automatically send out emails to students who have not been visiting your website or provide additional learning materials to those that aren’t doing well on the assessments. Kajabi 30 Day Trial
As a creator, we know that you are not in the business to just make money. You’d want your merchandise to be of value as well. Businesswise, this is valuable because if people are getting the value of what they paid for, they will be more likely to return for more. It is a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi support service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team when you want, so if you would like to pull an all-nighter to work on your next course, you can be sure help is only an email away.
Pro Plan Kajabi 30 Day Trial
Now this is where the Kajabi pricing starts to truly become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to market. Additionally, it gives the user the ability to handle three sites and at most 20,000 members.
There’s still an infinite number of landing pages, but the marketing emails are limited to two million. We would want it would also be unlimited like the lower tiers because you’re paying $200 dollars more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 per month for the monthly payment option and $319 in the event you would like to be billed annually.
Aside from the increase in the amount of products, websites, and associates, you also get to have access to the Experts Academy, where you can find out more about marketing your personal brand. It still has the 24/7 customer support service that allows a live chat with agents.
The Kajabi Pro Plan is for those who have a fantastic amount of courses to sell. And with 25 admin users permitted under the plan, you can outsource some of your work to workers. If you can do so, congratulations are in order. You have managed your business well.
Migrating to Kajabi Kajabi 30 Day Trial
If you’re someone who is not new to the course-creating organization, you may have used other programs before. Whether this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to worry about is the way to migrate all of your information.
You wouldn’t want to start from scratch, and you certainly would not want to inconvenience your existing members. Fortunately, Kajabi allows you to migrate your members by simply minding their names and email address using a .csv file. However, you are limited to 500 members per import, so if you’ve got more than that, you are going to have to take care of multiple imports.
The biggest disadvantage with migrating to Kajabi from a different platform is the simple fact your current members need to reset their passwords since those wouldn’t be included in the importation. This is an excellent sign, though because it means that the passwords are well-protected as the platforms can not access them. However, this excess task may not be welcomed by your patrons.
Kajabi 30 Day Trial
Conclusion Kajabi 30 Day Trial
Kajabi offers a lot of value for the price you pay. It is a well-integrated system which allows the beginner to easily develop his eLearning business.
There aren’t much technical skills necessary to run an internet business with Kajabi. This enables creators to concentrate more on creating valuable content for their clients instead of wasting energy on building a professional-looking site. You have absolute freedom over your students’ data and pricing of your courses unlike other similar platforms. Kajabi also has many advertising features that will push your company to new heights.
With all the tools offered by the site, we can confidently recommend Kajabi to people who wish to make a career out of making online courses. It’s overall a wonderful tool to have to manage your business from conception to selling.