One day, two software enthusiasts meet at a church. A few years later, they create a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi Payment Gateway
The vision was simple. Kajabi creators Kenny Rueter and Travis Rosser knew that people have knowledge and stories to share, and they wanted to make a single platform that will help their customers do that.
If you are a content creator, you may have heard about Kajabi. It is one of the most popular platforms for selling online courses and the best in regards to integration.
With so many choices out there that are relatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this article, we review the salient features Kajabi has to offer and provide you an inside look about the way the system works for you and your business.
General Overview Kajabi Payment Gateway
- Highly integrated platform that features a lot of tools
- Excellent customer support
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as movie host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other platforms
- No attribute to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing blog post photographs
What Is Kajabi?
If you wish to market online courses, Kajabi is a fantastic place to do your business in.
Kajabi is an online course platform that allows users to enhance their careers using only one site. It does everything–from creating courses, promotion, and selling them separately or via a membership system.
How Kajabi Works
Kajabi offers you a platform to create and sell online courses and market them so you can profit from the action. The first thing you need to do is to buy a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your videos. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should visit the lesson editor to upload the videos and give the description and titles.
If you want to add quizzes, you can also do this by simply encoding the questions and supplying the options (if it is a multiple-choice type).
Then, Kajabi also allows you to build pipelines. These are mechanisms that enable you to turn prospects into clients by providing more effective marketing funnels. With the pipelines, you can promote your products by offering freebies that demand the leads to input their emails. Once you have these speeches, you can get in touch with your leads through the steps Kajabi has, which you can also customize.
When a customer decides to buy in, you can process payments through the site. You can do all these without having to leave the system.
However, there are a number of features that are not found in Kajabi, which are discussed in later sections of this review. But overall, Kajabi is a powerful platform which you can use to kickstart your online eLearning enterprise.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t have to use as many third party websites to run your whole business. As a result, you can sell online courses without paying extra for a lot of tools. It is interesting to note that some businesses are now going 100% online by selling courses.
While some would hesitate to migrate into Kajabi because of its comparatively higher pricing, it will offer advantages in the long run since it requires no trade costs and you will have less parties to pay because most of the basic tools are contained in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. You can create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some people that are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the creators of Kajabi have considered this and aimed to solve the problem by making the site easily accessible and understandable even to those who have problems with computer work.
As stated earlier, Kajabi integrates most of the fundamental tools in their system to enable content creators to do all their work in one platform. Among the most difficult things to understand if you are not that tech savvy is how to work with other sites and integrate them all into your business.
This is where Kajabi comes to the rescue. Save for a few minor features that the developers are working on, you can pretty much run your internet business using only Kajabi. The website permits you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide range of video tutorials made especially for novices. They call this the Hero University, and it provides the users advice on the best way to go about with the various steps in creating and developing your business.
Kajabi has tutorials on subjects like creating the online course, marketing your goods, and payment processing. These guides can be found in both video and text format.
All you have to do is go into the Assistant Bar at the top and type out whatever problem you’re having, and it will show you the relevant tutorial.
Customer Support Kajabi Payment Gateway
If you’re having problems with solutions that are not found in the Kajabi online tutorials, the next step is to contact customer support. The Kajabi customer support team is one of the best. So if you’re stuck on an issue, you could always rely on them to supply you with the answers you need.
If you opt to get the most expensive plan, you get access to a round-the-clock Kajabi service team that provides you with a live chat.
However, please be aware that in the event you get only the Kajabi Basic Plan, their staff won’t be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer service functions on a ticket system, but you will find an answer within the day.
This is among the reasons why the more expensive packages are worth the extra money if you are not confident about your computer skills. The other two Kajabi plans offer a round-the-clock access to support while the Basic does not.
How to Use Kajabi: The Basics
Creating a Class
To make a course in Kajabi, all you need to do is click on the New Product button located at the top right side. From here, you can pick from 4 different sorts of products you would like to create. These are called product blueprints:
- Mini course
- A mini course is a smaller class that is easy to finish and is often used to build brand value.
- Online Course
- These are your bigger courses that are much longer.
- Evergreen Training
- This option allows you to trickle feed content to increase discipline and engagement among your students.
- If you want to fully customize your product, you have this option.
The next thing to do is to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the product. After doing so, you will be brought to a page with a predetermined outline. Uploading and editing this part is fairly straightforward. It is easy to drag around the concept tabs to change their arrangement. This is how your course is going to be arranged.
The page contains a couple of headings that are called categories. They are set in a gray background. They simply serve as organizational tools. The important matters are contained in the posts, which you can see in the white background. This is what you will click on to go to the lesson editor.
Videos Kajabi Payment Gateway
Once you have made your primary online course skeleton, it’s time to upload your pre-recorded videos. It’s not at all difficult to do so in Kajabi. You will see an icon immediately that would allow you to upload a video or an assessment.
1 nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the site will automatically turn them into articles that you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos separately.
Among the most attractive characteristics of Kajabi is its use of Wistia for its video host. If you analyze this in terms of cost, the usage of Wistia alone already justifies your purchase of a Kajabi plan. Per month with Wistia will cost you $99. With $20 more, you receive the annually paid Basic Kajabi Plan with all its benefits.
Assessments are extremely important in keeping the students engaged and ensuring they are getting the most out of the lessons, and Kajabi knows this. Additionally it is an important tool if you opt for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends additional materials to students who don’t do well on the assessments to help them understand the lessons.
Kajabi makes it effortless to create quizzes after every lesson introduced. You simply need to type questions and options in the lesson editor, which is simple. However, we must admit that Kajabi is somewhat limited when it comes to the assessment area for a couple of reasons.
First, it’s not very flexible when it comes to the content which you can add to a lesson. You’re not permitted to have a video and an assessment under precisely the same lesson category.
Second, Kajabi doesn’t support advanced customization of the quizzes. It does not allow users to have query banks or randomize the questions.
However, Kajabi does support unique styles of quizzes such as multiple-choice and paragraph-style questions. In addition, it can immediately give the results after each assessment.
Additionally, Kajabi supports an assignment submission feature which enables students to upload files for you to check later on.
Kajabi also lets you upload a poster photo for each lesson, which may be helpful to keep your students interested. Rather than seeing plain texts of the lesson names on the list, they will have a visual representation of those lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi Payment Gateway
1 area of Kajabi that requires improvement is on certificate-making. While the site enables creators to give out certificates of completion, at present, it doesn’t have a feature that enables the admin to produce certificates natively. This is one of the reasons why Kajabi is just an almost all-in-one platform.
To make certificates of completion, you can employ the services of third parties such as Canva, Google Slides, or SmartDraw.
Kajabi also does not indicate the amount of time spent in learning the course or any continuing education credit. This is a huge deal for people who would like to opt for eLearning to earn credit. We think Kajabi needs to offer a solution for this.
If you wish to add a document which you think may be helpful for your students, you can do so on the same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they’re on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or a transcript of the video. The transcripts can help students when they want to review but do not want to see the videos again. If you opt just for a description, then it enables the students to know what the lesson will be about and what topics you discussed in that specific video.
Student Interactions Kajabi Payment Gateway
Kajabi understands that it is important to have a place where members and students can talk about the subjects presented in the course materials. This way, they could have access to valuable information not only from the course creator but also from their fellow pupils.
For years, creators have used a separate platform for this job such as Facebook. This needed members to join Facebook groups to interact with one another. But with Kajabi, members do not have to go somewhere else to ask questions and discuss the lessons because it has integrated this system in a feature known as the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the creator to efficiently address student queries while providing the same opportunity to other members.
This is great news for the creators in terms of profits as well. Because the Community may be a standalone item, those who are hesitant to purchase the whole course could just opt to pay for access to the talks.
A common problem with forums (as evidenced by lots of Facebook groups) is that it is quite tough to follow certain topics because of the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by permitting the webpage administrator to organize and reorganize the feeds. The admin can categorize the queries by subject, and it also has a pin capability which enables him or her to move it to the peak of the feed.
In general, the Community capability is an advantage provided by Kajabi that is not found in most of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum . This is one of the reasons why Kajabi is your ultimate one-stop shop for your online business today.
Based upon your preference, Kajabi offers options as to how you can go about in letting the class materials to be obtained by your students. You can either allow your students to access all of the classes at once, drip feed them over a time period, or lock them. This last option tends to improve engagement since there is a requirement to finish a lesson first before continuing on to another one.
Dripping Course Content
As the name implies, this option allows the admin to release materials slowly instead of pouring it all at one time. Kajabi has this feature to enable the creator to release categories within a course after a certain number of days after a student has enrolled.
It’s really nothing more than scheduling time when a specific course material shows up on the student’s page. There are many advantages to this system.
This is a excellent way to keep the student interested in coming back to review the page and check if a new content material was posted. Second, it prevents students from jumping too far ahead and skipping possibly important lessons. Third, this feature is useful once you opt for a membership-type subscription because it prevents the pupils from downloading and viewing all the materials at once. This equates to more months under the membership, i.e., additional profits.
This feature might be helpful so that the students would not be overwhelmed with all the classes. This is a good way to set up their heads to take each lesson little by little.
If you choose to unlock the next lesson by allowing the student pass an assessment first, this may significantly increase their participation and makes sure that they understood all of the essential concepts first before moving on.
Course Analytics Kajabi Payment Gateway
This Kajabi feature is beneficial in boosting your course content later on. What it does is generate heatmaps and video content stats. This way, you will know at what point your pupils became disengaged with the content. Therefore, it shows you data on where your viewer’s interest has peaked or declined.
Specifically, Kajabi generates the following course analytics:
This provides data on how many people actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs instead of actually watching the movies.
Average Engagement Kajabi Payment Gateway
The data generated here is the average percentage of the whole video that audiences actually watched. Some students would elect to see only the first part of your video and leap into the next lesson. This gives you an idea about how well you can keep your audience interested in what you need to say.
Visual Engagement Viewer
This feature creates a graphical overlay on your video. It shows you graphical representation of your students’ engagement in certain points of the video. Usually, people have a tendency to stop watching at the start of the outro, so this gives you a general downhill trend.
Just because your video is being played does not necessarily mean that the viewer is actually watching it. Your student can keep the video content in the background when checking social networking sites.
With the Viewer Heatmap, you have the ability to see which parts were not viewed by individual pupils and which were watched. This may give you an idea of what parts of the lesson are significant or where your students are having trouble processing thus necessitating them to return to that part.
Overall, Kajabi has an extremely practical variety of course analytics tools that you can use to create better content in the future.
One way to keep people interested in your products is to provide them with a blog where they can read about you and the topic you want to introduce to them. This can effectively generate leads that would turn curious visitors into paying customers.
Thankfully, Kajabi offers this feature to its users. Unfortunately, we have to point out that Kajabi needs a lot of improvement on this area.
A Picture Problem
We mentioned previously that you do not have to learn how to code in order to run your business with Kajabi. However, you might want to begin researching about fundamental coding if you wish to personalize the photos in your Kajabi-powered blog.
When you upload a photo on top of a blog post, for example, the image will appear in the recommended image size, and if you don’t learn how to work with html, you will have no other way to resize this photograph unless of course you employ someone to do it for you.
The text wrap can also be a cause of headache because just like the image on top of the post, you can’t edit how text wraps around a photo in the body of your blog without going into the html and editing it accordingly.
There’s also the problem of the lack of a picture bank when you choose to upload a photograph. Suppose you want to add an image in your blog which you currently have in one of your other articles. You wouldn’t be able to access that picture in the upload option, so when you need that added to a different post, you’ll have to get it in your computer or in Google Drive or you will need to download the picture again.
This activity admittedly can become very tedious, and it’s one place Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to let you choose from existing tags for your posts. You understand how convenient it is to choose a tag in a WordPress post so that readers can easily refer to related articles from the same tag? That job is much harder with Kajabi.
When you need to add a tag to a particular post in Kajabi, you must actually remember the tag you need to add it under. Kajabi does not provide you with the list of previous tags you’ve used. So you’ll need to rely on your memory or another list for this one.
So overall, Kajabi’s blogging game is not strong. It must improve on its blogging features since it could really be a pain to have to memorize tags and edit the html each time you need to create a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features for you to promote your products. In the purchase price setting alone, you have the option to make an upsell. This results to a prompt which will show your customers the following product offer after completing a purchase. The other methods are discussed next.
Pipelines Kajabi Payment Gateway
When you click on the Marketing tab on the left side of the website, you can view a subcategory called Pipelines. This is the tool Kajabi uses to simplify marketing and sales. It’s basically an automation for selling your products.
The name is inspired by the shape of actual pipelines. They’re designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s goal to turn the identical number of leads to the exact same number of paying customers. This is actually an improvement on the renowned sales funnels where a large number of leads would lead to a considerably smaller number of customers.
Kajabi offers a couple of options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it will show you a picture of the measures that that particular pipeline would follow. Additionally, it contains a video and a text that will explain how to best use that pipeline.
Editing the pipeline contents is a breeze. It is very straightforward, and you can quickly see what your opt-in page would look like from the customer’s point-of-view.
Additionally, it lets you edit the emails that will be sent to your prospects, and you can do this conveniently on the same page. You will be given a template which you can choose to follow. This template is special because it was made by Brendon Burchard, one of the world’s leading high-performance coaches.
And since Kajabi wants its users not to forget any important steps, it also provides a mini checklist on the left side of this panel so that you can check which actions are left to be edited.
Kajabi includes a Pipeline Stats feature which allows you to monitor how well your marketing plans are doing. Here, you are able to see how each page and email of this pipeline is performing. It even provides you data on your revenue per view.
These analytics will be useful later on when you review your marketing strategies and pinpoint which areas to improve to generate more customers.
Pipelines is among Kajabi’s strongest points. It is extremely effective in creating leads and in following up on these leads to turn advertisements into sales.
When a visitor puts something in his or her cart and then abandons it without completing the purchase, you can set Kajabi to send an email to that possible customer. This serves as a reminder of your offer and maybe in time will convince that person to eventually buy the product.
Due to automation, this is done with no one working manually in monitoring your visitor’s activities.
Kajabi has partnered up with some of the greatest tools for email marketing. Specifically, it has incorporated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi Payment Gateway
We have to point out that this option is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the founder’s need to market his or her products through affiliate marketing. Thus, it has integrated the essential tools for affiliate program management.
This makes it much easier for you and your partners to promote your products and give them the commission agreed upon.
Pricing Your Courses
Kajabi provides a very simple way of pricing your merchandise. Just go to the Offers tab in the left side and click on Add New Offer. You even have the option to bundle your products and price them accordingly.
This is very convenient especially if you’re trying to promote the courses. Instead of selling them individually, you have the choice to offer them as a set.
Moreover, you can choose if the payment will be one-time or on a subscription basis.
As soon as you make a new deal, it will ask you to decide on a title for this offer, the product that you will include, as well as the price. Take note that at this stage, you can only choose one product, but do not worry because in the subsequent pages, you’ll have a great deal of options in terms of bundles and payment option.
From there, it is going to direct you to a page that will permit you to pick an internal title and to add a description. When you click on edit price it leads you to the pop-up that allows you to choose the following payment options:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that have to be between 2 and 12.
- Recurring Subscription
- With this option, you can give your customers the option to try out your merchandise for a specific number of days. Additionally, it provides you the choice of how many times you will bill your client.
It also lets you choose the currency you would like the cost to be in.
In this same page, you will have the option to add more products to the offer. This is the place where the bundles are made.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi doesn’t charge transaction fees. However, you do need to answer to the cost of its payment method partners.
Paypal in particular makes it easier for you to pay your affiliates if that you have an affiliate program. All you’ve got to do is export a list of all of your affiliate sales and use that file to do a Paypal Mass Pay.
In terms of refunds, you don’t need to leave Kajabi to process those. The site has a system which enables you to process refunds without going to Paypal or Stripe.
Kajabi Payment Gateway
Pricing isn’t among the strong points of Kajabi. In actuality, many people would think twice about using the platform since it is relatively more expensive than many of its counterparts. However, with a highly integrated platform, you wouldn’t need to pay extra for additional services from third parties.
Thus, we believe that Kajabi is well worth the money. Below, we discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we’ve dedicated a complete article about the strategies here.
Basic Plan Kajabi Payment Gateway
The lowest priced Kajabi plan starts at $119 in the event you opt to be billed yearly. If you opt for the monthly billing, however, it is likely to cost you $149 a month.
The Basic Plan might be the most inexpensive option and it’s definitely a good place to start out, but we do not recommend it if you’re really serious about growing your small business. The package limits you to only three products and one website, and you can only have up to a thousand members. However, the landing pages and marketing emails are unlimited.
You also need to schedule your questions about the website with the Basic Plan because the Kajabi customer service would only be able to help you out on weekdays, from 9 a.m. to 7 p.m. via a live chat.
It also doesn’t contain some of the most important advertising tools that you can find in the higher pricing tiers. So if you already have an experience with course creating, you may want to consider the Growth or Pro plans. Kajabi Payment Gateway
As the name suggests, this pricing tier allows you to grow your business with Kajabi significantly. For $50 more, you can upgrade to this next tier and get five times more products.
The monthly payment option would cost you $199, but if you decide to be billed annually, it will cost only $159.
Additional Features Kajabi Payment Gateway
The best reason to consider this grade over the Basic Plan is the three important characteristics which are not found in the less expensive option: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from the front-end site. All your patrons will see is a website that screams only you. This can be helpful when it comes to branding and promoting.
Affiliate advertising, on the other hand, comes handy when you decide to seek support from other influencers to advertise your products. This measure allows your audience to grow and lets you reach out to more people who can be potential buyers. When you are serious about developing your business, you will need the support of your fellow founders so that you can tap in their audience also. This is one of the easiest ways to grow a following because you’re reaching out to people who already are interested about the products you are attempting to sell.
Finally, automation permits you to easily follow up with your students and keep them engaged. With this feature, you do not have to constantly monitor who among them need a little more drive to get the maximum out of your courses. Kajabi lets you automatically send out emails to students who haven’t been visiting your website or provide additional learning materials to those who are not doing well on the assessments. Kajabi Payment Gateway
As a creator, we are aware that you are not in the business to only make money. You’d want your products to be of value also. Businesswise, this is advantageous because if people are getting the value of what they paid for, they’ll be more likely to come back for more. It is a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi customer service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team when you want, so in the event you wish to pull an all-nighter to work on the following course, you can be certain help is only an email away.
Pro Plan Kajabi Payment Gateway
This is where the Kajabi pricing begins to really become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to market. It also gives the user the ability to manage three websites and at most 20,000 members.
There is still an infinite number of landing pages, but the marketing emails are limited to two million. We’d want it would also be infinite like the lower tiers because you’re paying $200 bucks more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 if you wish to be billed yearly.
Aside from the increase in the number of products, sites, and associates, you also get to have access to the Experts Academy, where you can find out more about marketing your personal brand. It still has the 24/7 customer support service that allows a live chat with representatives.
The Kajabi Pro Plan is for those who have a fantastic quantity of courses to market. And with 25 admin users allowed under the plan, you can outsource some of your work to employees. If you can do so, congratulations are in order. You’ve handled your business well.
Migrating to Kajabi Kajabi Payment Gateway
If you are someone who’s not new to the course-creating organization, you may have used other platforms before. Whether this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to be concerned about is the way to migrate all your information.
You would not want to start from scratch, and you certainly would not want to inconvenience your existing members. Fortunately, Kajabi allows you to migrate your members by simply importing their names and email address using a .csv file. However, you’re limited to 500 members per import, so if you have more than that, you’re going to have to deal with multiple imports.
The biggest drawback with migrating to Kajabi from another platform is the simple fact your existing members have to reset their passwords because those wouldn’t be contained in the importation. This is an excellent sign, though because it means that the passwords are well-protected as the platforms can’t access them. However, this extra task might not be welcomed by your patrons.
Kajabi Payment Gateway
Conclusion Kajabi Payment Gateway
Kajabi offers a good deal of value for the price you pay. It’s a well-integrated system which enables the beginner to easily develop his eLearning enterprise.
There aren’t much technical skills necessary to run an online business with Kajabi. This allows creators to concentrate more on creating valuable content for their customers rather than wasting energy on building a professional-looking site. You have absolute freedom over your students’ data and pricing of your courses unlike other similar platforms. Kajabi also has many advertising features that will push your company to new heights.
With all the tools offered by the website, we can confidently recommend Kajabi to people who would like to make a career out of making online courses. It’s overall a superb tool to have to manage your business from conception to selling.