One day, two software enthusiasts meet at a church. A few years later, they build a million-dollar company that’s helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi Premium Themes
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser understood that people have knowledge and stories to share, and they wanted to create a single platform that would help their clients do that.
If you are a content creator, you may have heard about Kajabi. It is among the most popular platforms for selling online courses and the best in regards to integration.
With so many choices out there that are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the money? In this article, we review the salient features Kajabi offers and give you an inside look about how the system works for you and your business.
General Overview Kajabi Premium Themes
- Highly integrated platform that features lots of tools
- Superb Customer Care
- Allows creators to easily market their products
- Has more available customizable themes
- Uses Wistia as video host
- Terrific email marketing tools
- Kajabi pricing is somewhat more expensive than other platforms
- No feature to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing site post photographs
If you would like to market online courses, Kajabi is a fantastic spot to do your business in.
Kajabi is an online class platform that allows users to boost their careers using only 1 site. It does all –from creating classes, promotion, and selling them separately or through a membership system.
How Kajabi Works
Kajabi gives you a platform to create and sell online courses and market them so that you can profit from the action. The first thing you will need to do is to buy a plan from them. You have three options for this, which is discussed later in this review.
From there, you can easily set up your account and upload your videos. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should go to the lesson editor to upload the videos and provide the description and titles.
If you want to add quizzes, you could also do so by simply typing up the questions and supplying the options (if it’s a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that enable you to turn leads into customers by providing more efficient marketing funnels. Together with the pipelines, you can promote your products by offering freebies that demand the leads to enter their email addresses. Once you have these speeches, you can get in touch with your leads through the measures Kajabi has, which you can also customize.
When a customer decides to buy in, you are able to process payments through the website. You can do all these without needing to leave Kajabi.
However, there are a number of features that aren’t found in Kajabi, which are discussed in later sections of this review. But overall, Kajabi is a powerful platform that you can use to kickstart your internet eLearning enterprise.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t need to employ as many third party sites to run your entire business. Because of this, you can sell online courses without paying extra for so many tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some might hesitate to migrate into Kajabi because of its comparatively higher pricing, it will offer advantages in the future because it requires no trade costs and you will have less parties to pay because the majority of the basic tools are included in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. You can make an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women who are great at teaching may not be technologically inclined enough to share their knowledge and information online. But the founders of Kajabi have considered this and aimed to fix the problem by making the website easily accessible and understandable even to people who have issues with computer work.
As mentioned earlier, Kajabi integrates the majority of the fundamental tools in their own system to enable content creators to do all their work in one platform. One of the most troublesome areas to understand if you are not that tech savvy is how to work with different sites and integrate all of them into your business.
This is where Kajabi comes to the rescue. Save for a few minor features that the developers are still working on, you can pretty much run your online business using just Kajabi. The website allows you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide assortment of video tutorials made especially for novices. They call this the Hero University, and it provides the users guidance on how to go about with the various steps in creating and developing your business.
Kajabi has tutorials on subjects like creating the online course, marketing your goods, and payment processing. These tutorials can be found in both text and video formats.
All you have to do is go to the Assistant Bar at the top and type out whatever problem you are having, and it will show you the related tutorial.
Customer Support Kajabi Premium Themes
If you are having problems with solutions that are not located in the Kajabi online tutorials, the next step is to contact customer support. The Kajabi customer service team is one of the best. So if you’re stuck on a problem, you can always rely on them to provide you with the answers.
If you opt to get the most expensive plan, you get access to a 24/7 Kajabi support team that offers you a live chat.
However, please note that in the event you get only the Kajabi Basic Plan, their staff will not be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer support operates on a ticket system, however you’ll get an answer within the day.
This is among the reasons why the more expensive packages are worth the extra money if you are not confident about your computer skills. The other two Kajabi plans provide a round-the-clock access to support while the Basic doesn’t.
How to Use Kajabi: The Basics
Creating a Course
To make a course in Kajabi, all you will need to do is click on the New Product button located at the upper right side. From here, you can choose from four different sorts of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller class which is easy to finish and is often utilised to build brand value.
- Online Course
- These are your bigger courses that are much longer.
- Evergreen Training
- This option permits you to drip feed content to boost engagement and discipline among your attendees.
- If you want to fully customize your product, you have this choice.
The next thing to do would be to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the course. After doing so, you will see a page with a predetermined outline. Uploading and editing this portion is rather easy. You can easily drag around the concept tabs to change their arrangement. This is how your course will be arranged.
The page includes a few headings that are called categories. They’re set in a gray background. They simply serve as organizational tools. The critical matters are contained in the articles, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Kajabi Premium Themes
Once you’ve made your primary online course skeleton, it is time to upload your pre-recorded videos. It is not at all hard to do so in Kajabi. You can see an icon immediately that would make it possible for you to upload a video or an assessment.
1 nifty feature Kajabi has is the ability to upload multiple videos at once, and the site will automatically turn them into posts which you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos separately.
One of the most attractive features of Kajabi is its use of Wistia as its video host. If you analyze this in terms of price, the use of Wistia alone justifies your purchase of a Kajabi plan. A month with Wistia will cost you $99. With $20 more, you get the yearly paid Basic Kajabi Plan with all of its benefits.
Assessments are very important in keeping the students engaged and ensuring that they are getting the most out of their lessons, and Kajabi understands this. Additionally it is an important tool if you go for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to students who do not succeed on the examinations to help them understand the classes.
Kajabi makes it effortless to create quizzes after every lesson presented. You simply have to type questions and options in the lesson editor, which is simple. However, we must admit that Kajabi is a bit limited when it comes to the assessment area for a couple of reasons.
First, it’s not very flexible when it comes to the content which you can add to a lesson. You’re not allowed to have a video and an assessment under the same lesson category.
Second, Kajabi doesn’t support advanced customization of the quizzes. It doesn’t allow users to have question banks or randomize the questions.
But, Kajabi does support unique styles of quizzes such as multiple-choice and paragraph-style questions. It can also immediately give out the results after each assessment.
Additionally, Kajabi supports an assignment submission feature which enables students to upload files for you to check later on.
Kajabi also allows you to upload a poster photo for each lesson, which can be helpful to keep your students interested. Rather than seeing plain texts of the lesson names on the list, they will have a visual representation of these lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi Premium Themes
1 area of Kajabi that needs improvement is on certificate-making. While the site allows creators to give out certificates of completion, at present, it does not have a feature that makes it possible for the admin to make certificates natively. This is one of the reasons why Kajabi is just an almost all-in-one platform.
To create certificates of completion, you can employ the services of third parties such as Canva, Google Slides, or SmartDraw.
Kajabi also doesn’t indicate the amount of time spent in studying the course or any continuing education credit. This is a huge deal for people who would like to elect for eLearning to earn credit. We think Kajabi should provide a solution for this.
If you wish to add a document that you think may be helpful for your students, you can do this on the exact same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they’re on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or even a transcript of the video. The transcripts can help students when they want to review but don’t need to see the videos again. If you opt only for a description, then it allows the students to know what the lesson will be about and what topics you discussed in that particular video.
Student Interactions Kajabi Premium Themes
Kajabi understands it is important to have a place where students and members can talk about the subjects introduced in the course materials. This way, they could have access to valuable information not only from the program creator but also from their fellow pupils.
For years, creators have used a separate platform for this job like facebook. This required members to join Facebook groups to interact with each other. However, with Kajabi, members don’t need to go somewhere else to ask questions and explore the lessons as it has incorporated this system in a feature known as the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the course creator to effectively address student inquiries while providing the same opportunity to other members.
This is great news for the creators in terms of profits also. Because the Community may be a standalone item, those people who are hesitant to buy the whole course could just opt to pay for access to the talks.
A frequent problem with forums (as evidenced by lots of Facebook groups) is that it’s quite hard to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the webpage administrator to organize and reorganize the feeds. The admin can categorize the posts by subject, and it also has a pin feature which enables him or her to move it to the top of the feed.
Overall, the Community capability is an advantage offered by Kajabi that isn’t found in the majority of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum . This is among the reasons why Kajabi is the greatest one-stop shop for your online business today.
Depending on your taste, Kajabi offers options regarding how you can go about in letting the class materials to be obtained by your pupils. You can either allow your students to access all the lessons at once, drip feed them over a period of time, or lock them. This last choice tends to increase engagement since there is a requirement to complete a lesson first before continuing on to another one.
Dripping Course Content
As the name implies, this option allows the admin to release materials slowly rather than pouring it all at once. Kajabi has this feature to enable the creator to make available categories within a class after a certain number of days after a student has registered.
It’s really nothing more than scheduling time when a specific course material shows up on the pupil’s page. There are many advantages to this system.
This is a excellent way to keep the student interested in returning to review the page and check whether a new content material has been posted. Second, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is useful when you opt for a membership-type subscription because it prevents the students from downloading and viewing all of the materials at once. This equates to more months under the membership, i.e., additional profits.
This feature might be helpful so that the students would not be overwhelmed with all the lessons. This is a fantastic way to condition their minds to take each lesson little by little.
If you decide to unlock the next lesson by letting the student pass an assessment first, this may significantly increase their participation and makes sure that they knew all of the essential concepts first before moving on.
Course Analytics Kajabi Premium Themes
This Kajabi feature is beneficial in boosting your course content later on. What it does is create heatmaps and video content stats. In this way, you will know at what stage your pupils became disengaged with the videos. Therefore, it shows you info on where your viewer’s interest has peaked or diminished.
In particular, Kajabi generates the following course analytics:
This gives data on how a lot of individuals actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs instead of actually watching the videos.
Average Engagement Kajabi Premium Themes
The information generated here is the average percentage of the entire video that viewers actually watched. Some students would opt to see only the first part of your video and leap to the next lesson. This will give you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature produces a graphical overlay in your actual video. It shows you visual representation of your students’ engagement in certain points of this video. Usually, people tend to stop watching at the beginning of the outro, so this gives you a general downward tendency.
Just because your video is being played does not mean that the viewer is in fact watching it. Your student can keep the video in the background while checking social networking sites.
With the Viewer Heatmap, you are able to see which parts weren’t viewed by individual pupils and which were repeatedly watched. This may give you an idea of what parts of the lesson are significant or where your students are having trouble processing thus necessitating them to return to that part.
Overall, Kajabi has an extremely practical array of course analytics tools which you can use to create better videos in the future.
One way to keep people interested in your products is to give them a site where they can read about you and the subject you want to introduce to them. This can effectively generate leads that would turn visitors into paying clients.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we must point out that Kajabi wants plenty of improvement on this area.
A Picture Problem
We mentioned earlier that you do not have to learn how to code so as to run your business with Kajabi. However, you may want to begin researching about fundamental coding if you wish to customize the photos in your Kajabi-powered blog.
When you upload a photograph in addition to a blog post, for example, the image will show up in the recommended image size, and if you don’t know how to work with html, you’ll have no other way to resize this photograph unless of course you hire someone to do it for you.
The text wrap can also be a cause of headache because just like the picture on top of the article, you can not edit how text wraps around a photograph in the body of your blog without entering the html and editing it accordingly.
There’s also the issue of the absence of an image bank when you choose to upload a photo. Suppose you need to add an image in your blog that you currently have in one of your other articles. You wouldn’t be able to get that photo in the upload option, so once you want that added to a different post, you’ll have to have it in your computer or in Google Drive or you’ll need to download the picture again.
This activity admittedly can become very tedious, and it’s one area Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to let you pick from existing tags for your posts. You know how easy it is to choose a tag for a WordPress post so that readers can easily refer to related posts from the same tag? That task is much harder with Kajabi.
When you want to add a tag to a particular post in Kajabi, then you must really remember the tag you want to include it under. Kajabi does not provide you with the list of previous tags you’ve used. So you’ll have to rely on your memory or another list for this one.
So overall, Kajabi’s blogging game isn’t strong. It must improve on its blogging features because it may really be a pain to have to memorize tags and edit the html every time you need to make a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features that help you promote your products. In the price setting alone, you have the choice to create an upsell. This contributes to a prompt that will show your customers another product offer after completing a buy. The other methods are discussed next.
Pipelines Kajabi Premium Themes
When you click on the Marketing tab on the left side of the site, you can see a subcategory named Pipelines. This is the instrument Kajabi uses to simplify marketing and sales. It’s essentially an automation for selling your products.
The name is inspired by the shape of actual pipelines. They are designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s goal to turn the same number of leads to exactly the exact same number of paying clients. This is in fact an improvement on the famous sales funnels where a large number of prospects would result to a significantly smaller number of customers.
Kajabi offers a few options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a graphic of the measures that that specific pipeline would follow. It also comprises a video and a text which will explain how to best use that pipeline.
Assessing the pipeline contents is a breeze. It’s very straightforward, and you can quickly see what your opt-in page would look like from the client’s point-of-view.
Additionally, it lets you edit the emails which are sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template that you can opt to follow. This template is unique because it was made by Brendon Burchard, one of the world’s leading high-performance coaches.
And because Kajabi wants its users to not forget any important steps, in addition, it gives a mini checklist on the left side of this panel so you can check which actions are left to be edited.
Kajabi includes a Pipeline Stats feature which lets you monitor how well your advertising plans are doing. Here, you have the ability to see how each page and email of this pipeline is performing. It even gives you data on your earnings per view.
These analytics will be useful later on when you examine your marketing strategies and pinpoint which areas to improve to generate more customers.
Pipelines is one of Kajabi’s strongest points. It is extremely effective in creating leads and in following up on these leads to turn advertisements into earnings.
When a visitor puts something in his or her cart and then abandons it without completing the purchase, you can set Kajabi to send an email to that potential customer. This acts as a reminder of your deal and maybe in time will convince the person to finally buy the product.
Thanks to automation, this is done without you working manually in monitoring your visitor’s activities.
Kajabi has partnered up with some of the best tools for email marketing. Specifically, it has integrated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi Premium Themes
We have to point out that this choice is available only in the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the founder’s need to market his or her products through affiliate marketing. Thus, it has integrated the vital features for affiliate program management.
This makes it easier for you and your partners to promote your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi offers a very simple way of pricing your merchandise. Just go to the Offers tab in the left side and click on Add New Offer. You even have the option to package your products and price them accordingly.
This is very convenient especially if you’re trying to market the courses. Instead of selling them individually, you have the choice to provide them as a set.
In addition, you can choose if the payment will be one-time or on a subscription basis.
Once you make a new deal, it will ask you to decide on a title for that offer, the product you will include, as well as the cost. Take note that at this stage, you may just choose one product, but do not worry because in the later pages, you will have a great deal of options concerning bundles and payment option.
From there, it is going to lead you to a page that will allow you to choose an internal title and to add a description. When you click on edit price it leads you to the pop-up that allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the amount of payments that must be between 2 and 12.
- Recurring Subscription
- With this option, you can give your customers the choice to try out your merchandise for a certain number of days. Additionally, it provides you the choice of how often you will bill your client.
Additionally, it allows you to choose the currency you would like the cost to be in.
In this exact same page, you’ll have the option to add more products to the offer. This is the place where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi does not charge transaction fees. However, you do have to answer to the cost of its own payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if that you have an affiliate program. All you’ve got to do is export a list of all your affiliate sales and use that file to perform a Paypal Mass Pay.
In terms of refunds, you don’t need to leave Kajabi to process those. The site has a system that permits you to process refunds without going to Paypal or Stripe.
Kajabi Premium Themes
Pricing isn’t one of the strong points of Kajabi. In actuality, many people would think twice about using the platform because it is relatively more expensive than many of its counterparts. But with a highly integrated platform, you wouldn’t need to pay extra for additional services from third parties.
Thus, generally, we believe that Kajabi is worth the money. Belowwe discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we’ve dedicated a complete article about the plans here.
Basic Plan Kajabi Premium Themes
The cheapest Kajabi plan starts at $119 if you choose to be billed yearly. If you decide on the monthly billing, however, it is going to cost you $149 a month.
The Basic Plan might be the most affordable option and it’s definitely a good place to start out, but we do not recommend it if you’re really serious about developing your business. The plan limits you to only three courses and one website, and you may only have around a thousand members. However, the landing pages and advertising emails are unlimited.
You also need to schedule your questions about the website with the Basic Plan because the Kajabi customer service would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. via a live chat.
It also does not include some of the most important marketing tools which you can see in the higher pricing tiers. So if you currently have an experience with course creating, you may want to take into account the Growth or Pro plans. Kajabi Premium Themes
As the name suggests, this pricing tier allows you to grow your business with Kajabi significantly. For $50 more, you can level up to this next tier and get five times more products.
The monthly payment option would cost you $199, but if you choose to be billed annually, it is going to cost only $159.
Additional Features Kajabi Premium Themes
The best reason to consider this grade over the Basic Plan is the three important features that are not found in the less expensive option: white-labeling, affiliate marketing, and automation.
By white labeling the site, you can erase all traces of Kajabi from the front-end site. All your patrons will see is a website which screams only you. This can be helpful when it comes to promoting and branding.
Affiliate marketing, on the other hand, comes handy once you decide to seek help from other influencers to promote your products. This step allows your following to grow and lets you reach out to more people who can be potential buyers. When you’re serious about developing your business, you’ll require the support of your fellow founders so that you can tap into their audience as well. This is one of the simplest ways to develop a following because you’re reaching out to people who already are interested about the goods you are attempting to sell.
Finally, automation permits you to easily follow up with your students and keep them engaged. With this feature, you don’t need to constantly monitor who among them need a little more push to get the most out of your courses. Kajabi enables you to automatically send out emails to students who haven’t been visiting your website or provide extra learning materials to those that aren’t doing well on the examinations. Kajabi Premium Themes
As a creator, we are aware that you are not in the business to only make money. You’d want your products to be of value also. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more likely to return for more. It’s a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi support service with any concerns any time of the day with the Growth Plan. You can contact their support team when you want, so if you would like to pull an all-nighter to work on the following course, you can be certain help is only an email away.
Pro Plan Kajabi Premium Themes
Now this is where the Kajabi pricing starts to truly become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to sell. Additionally, it gives the user the ability to handle three sites and at most 20,000 members.
There’s still an unlimited number of landing pages, but the marketing emails are limited to 2 million. We’d wish it would also be infinite just like the lower tiers since you’re paying $200 bucks more than the Growth Plan.
You may get Kajabi’s Pro Plan for $399 per month for the monthly payment option and $319 in the event you wish to be billed annually.
Aside from the increase in the amount of products, sites, and members, you also get to have access to the Experts Academy, where you can learn more about marketing your personal brand. It still has the 24/7 customer support service that permits a live chat with agents.
The Kajabi Pro Plan is for people who have a good quantity of courses to market. And with 25 admin users allowed under the program, you can outsource some of your work to employees. If you are able to do so, congratulations are in order. You have managed your business well.
Migrating to Kajabi Kajabi Premium Themes
If you are someone who is not new to the course-creating business, you might have used other programs before. If this Kajabi review and others like it have convinced you that Kajabi is the better option, the next thing to be concerned about is how to migrate all your information.
You wouldn’t want to start from scratch, and you certainly would not want to inconvenience your existing members. Fortunately, Kajabi permits you to migrate your members simply by minding their names and email address using a .csv file. However, you are limited to 500 members per import, so if you have more than that, you’re going to have to take care of multiple imports.
The biggest drawback with migrating to Kajabi from another platform is the fact your current members need to reset their passwords since those would not be included in the importation. This is a good sign, though because it means that the passwords are well-protected since the platforms can not access them. However, this extra task might not be welcomed by your patrons.
Kajabi Premium Themes
Conclusion Kajabi Premium Themes
Kajabi offers a good deal of value for the price you pay. It’s a well-integrated system which allows the beginner to easily grow his eLearning business.
There are not much technical skills necessary to run an internet business with Kajabi. This enables creators to concentrate more on creating valuable content for their customers instead of wasting energy on building a professional-looking website. You have absolute freedom over your students’ data and pricing of your courses unlike other similar platforms. Kajabi also has many advertising features that will push your business to new heights.
With all the tools supplied by the website, we can confidently recommend Kajabi to those who wish to make a career out of making online courses. It’s overall a wonderful tool to have to manage your online business from conception to selling.