One day, two software enthusiasts meet at a church. A couple of years later, they build a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi Recurring Payments
The vision was simple. Kajabi creators Kenny Rueter and Travis Rosser understood that people have stories and knowledge to share, and they wanted to create a single platform that will help their customers do that.
If you’re a content creator, you might have heard about Kajabi. It is one of the most popular platforms for selling online courses and the best when it comes to integration.
With so many options out there which are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this guide, we review the salient features Kajabi has to offer and provide you an inside look about the way the system works for you and your business.
General Overview Kajabi Recurring Payments
- Highly integrated platform that features a lot of tools
- Excellent customer support
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as video host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other programs
- No feature to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing site post photographs
What Is Kajabi?
If you wish to sell online courses, Kajabi is a fantastic spot to do your business in.
Kajabi is an online class platform which enables users to boost their careers using only one site. It does everything–from creating courses, marketing, and selling them separately or via a membership system.
How Kajabi Works
Kajabi gives you a platform to create and sell online classes and market them so you can profit from the activity. The first thing you need to do is to buy a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your content. It goes without saying that you have to record your video lectures first. If you need tips for this, check this awesome post out. Next, you should visit the lesson editor to upload the videos and give the description and titles.
If you want to add quizzes, you could also do so by simply encoding the questions and supplying the options (if it’s a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that allow you to turn prospects into clients by providing more effective marketing funnels. Together with the pipelines, you can promote your products by offering freebies that require the leads to input their emails. As soon as you’ve got these addresses, you can get in touch with your leads through the steps Kajabi has, which you can also customize.
When a customer wants to buy in, you can process payments through the site. You can do all these without having to leave the system.
However, there are a number of features that are not found in Kajabi, which are discussed in later sections of the review. But overall, Kajabi is a powerful platform which you can use to kickstart your internet eLearning business.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t have to employ as many third party sites to run your whole business. Because of this, you can sell online classes without paying extra for so many tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some might hesitate to migrate into Kajabi because of its comparatively higher pricing, it will offer benefits in the future since it requires no trade costs and you’ll have less parties to cover because most of the basic tools are contained in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. You can create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women that are great at teaching may not be technologically inclined enough to share their knowledge and information online. But the creators of Kajabi have considered this and aimed to solve the problem by making the site easily accessible and understandable even to people who have issues with computer work.
As mentioned earlier, Kajabi integrates the majority of the fundamental tools in their own system to enable content creators to do all their work in one platform. Among the most troublesome areas to understand if you’re not that tech savvy is the way to work with different sites and integrate them all into your company.
This is where Kajabi comes to the rescue. Save for a couple of minor features that the developers are working on, you can pretty much run your internet business using just Kajabi. The site permits you to create content, market your products, provide coupons for discounts, follow up on leads, and manage payments.
Kajabi provides a wide assortment of video tutorials created especially for novices. They call this the Hero University, and it provides the users advice on the best way to go about with the various steps in creating and growing your business.
Kajabi has tutorials on topics like making the online course, marketing your goods, and payment processing. These guides are available in both text and video formats.
All you have to do is go to the Assistant Bar at the top and type out whatever problem you’re having, and it will show you the related tutorials.
Customer Support Kajabi Recurring Payments
If you’re having problems with solutions that are not located in the Kajabi online guides, the next step is to contact customer service. The Kajabi customer support team is among the best. So if you are stuck on an issue, you can always rely on them to supply you with the answers.
If you opt to get the most expensive plan, you get access to a round-the-clock Kajabi service team that offers you a live chat.
However, please note that if you get just the Kajabi Basic Plan, their team will not be available to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer support functions on a ticket system, but you will get an answer within the day.
This is among the reasons why the more expensive plans are worth the additional money if you are not confident about your tech skills. The other two Kajabi plans provide a round-the-clock access to support while the Basic doesn’t.
How to Use Kajabi: The Basics
Creating a Course
To create a course in Kajabi, all you will need to do is click on the New Product button located in the top right side. From here, you can choose from four distinct kinds of products you would like to produce. These are called product blueprints:
- Mini course
- A mini course is a smaller class that is easy to complete and is often utilised to build brand value.
- Online Course
- These are your full-blown courses which are much longer.
- Evergreen Training
- This option permits you to drip feed content to increase discipline and engagement among your attendees.
- If you would like to fully customize your product, you have this option.
The next thing to do is to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the course. After doing this, you will see a page with a predetermined outline. Uploading and editing this portion is rather straightforward. It is easy to drag around the concept tabs to change their arrangement. This is the way your course will be arranged.
The page contains a couple of headings which are called categories. They are set in a gray background. They simply serve as organizational tools. The important matters are contained in the posts, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Kajabi Recurring Payments
Once you have made your primary online course skeleton, it’s time to upload your pre-made videos. It’s not at all difficult to do so in Kajabi. You can see an icon immediately that would allow you to upload a video or an assessment.
One nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the site will automatically turn them into posts that you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos separately.
One of the most attractive features of Kajabi is its use of Wistia for its video host. If you examine this in terms of price, the usage of Wistia alone justifies your purchase of a Kajabi plan. Per month with Wistia will cost you $99. With $20 more, you get the annually paid Basic Kajabi Package with all its features.
Assessments are extremely important in keeping the students engaged and ensuring they are getting the most from the lessons, and Kajabi understands this. Additionally it is an important tool if you opt for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to attendees who do not do well on the examinations to help them understand the classes.
Kajabi makes it easy to create quizzes after every lesson presented. You simply need to type questions and options in the lesson editor, which is simple. However, we have to admit that Kajabi is a bit limited when it comes to the assessment area for a couple of reasons.
First, it is not very flexible in regards to the content that you can add to a lesson. You’re not allowed to have a video and an assessment under the same lesson category.
Second, Kajabi doesn’t support advanced customization of the quizzes. It doesn’t allow users to have query banks or randomize the questions.
However, Kajabi does support different styles of quizzes such as multiple-choice and paragraph-style questions. It can also immediately give the results after each assessment.
In addition, Kajabi supports an assignment submission feature that allows students to upload files for you to check later on.
Kajabi also lets you upload a poster photograph for every lesson, which may be helpful to keep your students interested. Rather than seeing plain texts of the lesson names on the list, they will have a visual representation of those lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi Recurring Payments
1 area of Kajabi that needs improvement is on certificate-making. While the website allows creators to give out certificates of completion, at present, it does not have a feature that makes it possible for the admin to make certificates natively. This is one of the reasons why Kajabi is just an almost all-in-one platform.
To make certificates of completion, you can employ the services of third parties such as Canva, Google Slides, or SmartDraw.
Kajabi also does not indicate the quantity of time spent in studying the course or any continuing education credit. This is a big deal for people who would like to elect for eLearning to earn credit. We think Kajabi should offer a solution for this.
If you wish to add a document which you believe may be useful for your students, you can do so on the same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they’re on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or a transcript of your video. The transcripts can help attendees when they want to review but do not need to see the videos again. If you opt just for a description, then it allows the attendees to know what the lesson is going to be about and what topics you discussed in that particular video.
Student Interactions Kajabi Recurring Payments
Kajabi understands that it is important to have a place where students and members can talk about the topics presented in the course materials. By doing this, they could have access to valuable information not only from the program creator but also from their fellow pupils.
For years, creators have used a different platform for this job such as Facebook. This needed members to join Facebook groups to interact with one another. But with Kajabi, members don’t have to go somewhere else to ask questions and explore the lessons because it has incorporated this system in a feature called the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the creator to effectively address student queries while providing the same opportunity to other members.
This is great news for the creators in terms of profits also. Because the Community can be a standalone item, those who are hesitant to purchase the whole course could just opt to pay for access to the discussions.
A frequent problem with forums (as evidenced by lots of Facebook groups) is that it’s quite hard to follow certain topics because of the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the webpage administrator to organize and reorganize the feeds. The admin can categorize the posts by subject, and it also has a pin capability which enables him or her to move it to the peak of the feed.
Overall, the Community feature is an advantage offered by Kajabi that isn’t found in most of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum . This is among the reasons why Kajabi is the ultimate one-stop shop for your internet business today.
Based upon your taste, Kajabi offers options regarding how you can go about in letting the class materials to be obtained by your students. You can either allow your students to access all of the lessons at once, drip feed them over a period of time, or lock them. This last option tends to improve engagement since there is a requirement to complete a lesson first before continuing on to the next one.
Dripping Course Content
As the name suggests, this option allows the admin to release materials gradually rather than pouring it all at one time. Kajabi has this feature to allow the creator to release categories within a class after a certain number of days after a student has enrolled.
It’s really nothing more than scheduling time when a particular course material shows up on the pupil’s page. There are many benefits to this system.
First, this is a excellent way to keep the student interested in returning to review the page and check whether a new material was posted. Second, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is helpful when you decide on a membership-type subscription because it prevents the students from downloading and seeing all the materials simultaneously. This equates to more months under the membership, i.e., more profits.
This feature may be helpful so the students wouldn’t be overwhelmed with all of the lessons. This is a good way to condition their minds to take each lesson little by little.
If you choose to unlock the next lesson by allowing the student pass an assessment first, this can significantly increase their engagement and makes sure that they understood all of the important concepts first before moving on.
Course Analytics Kajabi Recurring Payments
This Kajabi feature is beneficial in improving your course content in the future. What it does is generate heatmaps and video stats. This way, you’ll know at what point your pupils became disengaged with the videos. Therefore, it shows you info on where your viewer’s interest has peaked or diminished.
Specifically, Kajabi generates the following course analytics:
This provides data on how a lot of individuals actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the videos.
Average Engagement Kajabi Recurring Payments
The information generated here is the average percentage of the whole video that viewers actually watched. Some students would elect to watch only the first part of your movie and jump into the next lesson. This gives you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature creates a graphical overlay in your actual video. It shows you visual representation of your students’ engagement in certain points of the video. Usually, people tend to stop watching at the start of the outro, so this gives you a general downhill trend.
Just because your video is being played doesn’t mean that the viewer is actually watching it. Your student can keep the video content in the background while checking social networking sites.
With the Viewer Heatmap, you have the ability to see which parts weren’t seen by individual pupils and which were repeatedly watched. This may give you an idea of which parts of the lesson are important or where your students are having trouble processing thus necessitating them to go back to that part.
Overall, Kajabi has an extremely useful variety of course analytics tools that you could use to create better videos in the future.
One way to keep people interested in your products is to provide them with a blog where they can read about you and the topic you want to introduce to them. This can effectively generate leads which would turn curious visitors into paying customers.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we have to point out that Kajabi wants plenty of improvement on this area.
A Picture Problem
We mentioned earlier that you do not have to understand how to code in order to run your enterprise with Kajabi. However, you might want to start researching about fundamental coding if you wish to customize the photos on your Kajabi-powered blog.
When you upload a photograph in addition to a blog post, for instance, the image will show up in the recommended image size, and if you don’t learn how to work with html, you will have no other way to resize that photograph unless of course you employ someone to do it for you.
The text wrapping can also be a cause of headache because just like the image on top of the article, you can not edit how text wraps around a photo in the body of your site without going into the html and editing it accordingly.
There’s also the problem of the absence of a picture bank when you choose to upload a photograph. Suppose you want to add an image into your blog which you already have in one of your other articles. You wouldn’t be able to get that photo in the upload option, so when you want that added to a different post, you’ll need to get it in your computer or in Google Drive or you’ll need to download the image again.
This activity admittedly can become rather tedious, and it is one place Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to allow you to choose from existing tags for your posts. You understand how easy it is to opt for a tag for a WordPress post so that readers can easily refer to related articles from the same tag? That task is much harder with Kajabi.
When you need to add a label to a certain post in Kajabi, you have to actually remember the tag you need to include it under. Kajabi does not provide you with the list of previous tags you’ve used. So you will need to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game isn’t strong. It must improve on its blogging features since it may really be a pain to have to memorize tags and edit the html each time you want to create a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features for you to promote your products. In the price setting alone, you have the choice to create an upsell. This contributes to a prompt which will show your customers another product offer after completing a buy. The other methods are discussed next.
Pipelines Kajabi Recurring Payments
When you click on the Marketing tab on the left side of the site, you can view a subcategory called Pipelines. This is the tool Kajabi uses to simplify marketing and sales. It is basically an automation for selling your products.
The name is inspired by the form of actual pipelines. They are designed in a manner that they have the same diameter at both ends. This relates to Kajabi’s aim to turn the identical number of leads to the exact same number of paying customers. This is in fact an improvement on the famous sales funnels where a large number of leads would lead to a significantly smaller number of buyers.
Kajabi offers a few options for its own pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it will show you a picture of the measures that that particular pipeline would follow. Additionally, it contains a video and a text that will explain how to best use that pipeline.
Assessing the pipeline contents is a breeze. It’s very straightforward, and you can immediately see what your opt-in page would look like from the client’s point-of-view.
It also lets you edit the emails that will be sent to your leads, and you can do this conveniently on the same page. You will be given a template which you can opt to follow. This template is unique because it was made by Brendon Burchard, among the world’s leading high-performance coaches.
And because Kajabi wants its users not to overlook any important steps, in addition, it provides a mini checklist on the left side of this panel so that you can check which activities are left to be edited.
Kajabi includes a Pipeline Stats feature that lets you monitor how well your advertising plans are doing. Here, you are able to determine how each page and email of this pipeline is performing. It even gives you data on your earnings per view.
These analytics will be useful later on when you review your marketing strategies and pinpoint which areas to improve on to generate more customers.
Pipelines is among Kajabi’s strongest points. It’s extremely powerful in creating leads and in following up on these leads to turn advertisements to earnings.
When a visitor places something in his or her cart and then abandons it without completing the purchase, you can set up Kajabi to send an email to that possible customer. This serves as a reminder of your deal and maybe in time will convince the person to finally purchase the product.
Thanks to automation, this is done without you working manually in monitoring your visitor’s activities.
Kajabi has partnered up with some of the greatest tools for email marketing. Specifically, it has incorporated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi Recurring Payments
We have to point out that this choice is available only from the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to market their products through affiliate marketing. Therefore, it has integrated the essential tools for affiliate program management.
This makes it much easier for you and your partners to promote your products and give them the commission agreed upon.
Pricing Your Courses
Kajabi provides a very simple method of pricing your products. Just go to the Offers tab at the left side and click on Add New Offer. You even have the option to bundle your products and price them accordingly.
This is very convenient especially if you’re trying to market the courses. Instead of selling them separately, you have the choice to provide them as a set.
Moreover, you can choose if the payment will be one-time or on a subscription basis.
Once you create a new offer, it will ask you to choose a title for that offer, the product you will include, and the cost. Take note that at this stage, you may only choose 1 product, but do not worry because in the subsequent pages, you’ll have lots of options concerning bundles and payment choice.
From there, it is going to direct you to a page that will allow you to pick an internal name and to add a description. When you click on edit price it leads you to the pop-up which allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that have to be between 2 and 12.
- Recurring Subscription
- With this option, you can offer your customers the choice to test out your merchandise for a specific number of days. Additionally, it gives you the option of how often you will bill your client.
Additionally, it allows you to choose the currency you want the price to be in.
In this same page, you will have the option to add more products to the deal. This is the place where the bundles are made.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As stated earlier, Kajabi does not charge transaction fees. However, you do need to answer to the cost of its payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if you have an affiliate program. All you have to do is export a list of all of your affiliate sales and use that file to do a Paypal Mass Pay.
As for refunds, you do not have to leave Kajabi to process those. The site has a system that permits you to process refunds without going to Paypal or Stripe.
Kajabi Recurring Payments
Pricing isn’t among the strong points of Kajabi. In fact, many people would think twice about using the system because it is relatively more expensive than most of its counterparts. However, with a highly integrated platform, you would not have to pay extra for additional services from third parties.
Thus, we think that Kajabi is well worth the money. Belowwe discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more thorough discussion, we have dedicated a full article about the plans here.
Basic Plan Kajabi Recurring Payments
The cheapest Kajabi plan starts at $119 if you opt to be billed yearly. If you decide on the monthly billing, however, it’s going to cost you $149 a month.
The Basic Plan might be the most affordable option and it’s certainly a great place to begin, but we don’t recommend it if you’re really serious about developing your business. The package limits you to only three products and one website, and you may only have up to a thousand members. However, the landing pages and advertising emails are unlimited.
You also have to schedule your queries about the site with the Basic Plan because the Kajabi customer support would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. via a live chat.
Additionally, it does not include some of the most important marketing tools that you can find in the higher pricing tiers. So if you already have an experience with course creating, you might want to take into account the Growth or Pro plans. Kajabi Recurring Payments
As the name suggests, this pricing tier allows you to grow your company with Kajabi significantly. For $50 more, you can upgrade to this tier and get five times more products.
The monthly payment option would cost you $199, but if you choose to be billed annually, it is going to cost just $159.
Additional Features Kajabi Recurring Payments
The best reason to consider this grade over the Basic Plan is the three major characteristics that aren’t found in the cheaper option: white-labeling, affiliate marketing, and automation.
By white labeling the site, you can erase all traces of Kajabi from your front-end website. All your patrons are going to see is a website that screams only you. This is helpful when it comes to branding and promoting.
Affiliate marketing, on the other hand, comes handy when you opt to seek support from other influencers to promote your products. This measure allows your audience to grow and enables you to reach out to more individuals who can be potential buyers. When you are serious about developing your business, you will need the support of your fellow founders so you can tap into their audience also. This is one of the simplest ways to grow a following since you are reaching out to people who are interested about the products you are attempting to sell.
Finally, automation allows you to easily follow up with your students and keep them engaged. With this feature, you do not need to constantly monitor who among them need a bit more drive to get the maximum out of your courses. Kajabi enables you to automatically send out emails to students who haven’t been visiting your website or provide extra learning materials to those who are not doing well on the assessments. Kajabi Recurring Payments
As a creator, we are aware that you’re not in the business to just make money. You’d want your merchandise to be of value as well. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more likely to return for more. It’s a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi customer service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team when you want, so if you wish to pull an all-nighter to work on the following class, you can be sure help is just an email away.
Pro Plan Kajabi Recurring Payments
Now this is where the Kajabi pricing starts to really become steep. It features everything that the Growth Plan has but it allows you to have 100 products to market. Additionally, it gives the user the ability to handle three sites and at most 20,000 members.
There’s still an unlimited number of landing pages, but the marketing emails are limited to two million. We’d wish it would also be infinite like the lower tiers because you’re paying $200 dollars more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 in the event you wish to be billed yearly.
Aside from the increase in the number of products, websites, and members, you also get to have access to the Experts Academy, where you can learn more about marketing your personal brand. It still has the 24/7 customer support service that allows a live chat with agents.
The Kajabi Pro Plan is for those who have a good amount of courses to market. And with 25 admin users permitted under the program, you can outsource some of your work to workers. If you are able to do so, congratulations are in order. You’ve handled your business well.
Migrating to Kajabi Kajabi Recurring Payments
If you’re someone who is not new to the course-creating business, you might have used other programs before. If this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to worry about is how to migrate all of your information.
You would not want to start from scratch, and you certainly wouldn’t want to inconvenience your existing members. Fortunately, Kajabi permits you to migrate your members by simply minding their names and email address using a .csv file. However, you’re limited to 500 members per import, so if you’ve got more than that, you’re going to have to deal with multiple imports.
The biggest disadvantage with migrating to Kajabi from another platform is the fact your existing members need to reset their passwords because those would not be contained in the importation. This is a good sign, though because it means that the passwords are well-protected since the platforms can’t access them. However, this extra task might not be welcomed by your patrons.
Kajabi Recurring Payments
Conclusion Kajabi Recurring Payments
Kajabi offers a good deal of value for the price you pay. It’s a well-integrated system that enables the novice to easily grow his eLearning business.
There are not much technical skills necessary to run an internet business with Kajabi. This allows creators to focus more on creating valuable content for their clients rather than wasting energy on building a professional-looking site. You have absolute freedom over your students’ data and pricing of your classes unlike other similar platforms. Kajabi also has many advertising features that will push your company to new heights.
With all the tools offered by the website, we can confidently recommend Kajabi to people who would like to make a career out of making online courses. It’s overall a superb tool to have to manage your online business from conception to selling.