One day, two software enthusiasts meet at a church. A couple of years later, they create a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi vs Vimeo
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser knew that people have stories and knowledge to share, and they wanted to make a single platform that would help their clients do that.
If you are a content creator, you might have heard about Kajabi. It is one of the most popular platforms for selling online classes and the best in regards to integration.
With so many options out there that are relatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this article, we review the salient features Kajabi offers and provide you an inside look in the way the system works for you and your company.
General Overview Kajabi vs Vimeo
- Highly integrated platform that features lots of tools
- Excellent customer support
- Allows creators to easily market their products
- Has more accessible customizable themes
- Uses Wistia as movie host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other programs
- No feature to create certificates natively
- Assessment customization is limited
- Users need coding skills for editing blog post photos
What Is Kajabi?
If you wish to market online courses, Kajabi is a good place to do your business in.
Kajabi is an online class platform that enables users to enhance their careers using only one site. It does all –from creating courses, marketing, and selling them separately or through a membership system.
How Kajabi Works
Kajabi offers you a platform to make and sell online courses and market them so you can profit from the activity. The first thing you need to do is to buy a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your content. It goes without saying that you have to record your video lectures first. If you need tips for this, check this awesome post out. Next, you should visit the lesson editor to upload the videos and provide the description and titles.
If you would like to add quizzes, you can also do so by simply typing up the questions and providing the options (if it’s a multiple-choice type).
Then, Kajabi also allows you to build pipelines. These are mechanisms that enable you to turn leads into clients by providing more efficient marketing funnels. Together with the pipelines, you can promote your products by offering freebies that require the prospects to input their email addresses. As soon as you have these speeches, you can contact your leads through the measures Kajabi has, which is also possible to customize.
When a customer wants to buy in, you are able to process payments through the site. You can do all these without needing to leave Kajabi.
However, there are a number of features that aren’t found in Kajabi, which are discussed in later sections of this review. But overall, Kajabi is a powerful platform that you can use to kickstart your internet eLearning business.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Even Consider Kajabi?
Kajabi is the most integrated online course platform right now. This means that you don’t have to use as many third party sites to run your whole business. As a result, you can sell online courses without paying extra for so many tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some would hesitate to migrate into Kajabi due to its relatively higher pricing, it will offer advantages in the long run because it requires no transaction costs and you’ll have less parties to cover because the majority of the basic tools are included in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty simple. You can create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some people who are great at teaching might not be technologically inclined enough to share their knowledge and information online. But the founders of Kajabi have considered this and aimed to fix the issue by making the site easily accessible and understandable even to people who have issues with computer work.
As mentioned earlier, Kajabi integrates most of the basic tools in their own system to enable content creators to do their work in a single platform. One of the most troublesome things to understand if you are not that tech savvy is the way to work with different sites and integrate them all into your business.
This is where Kajabi comes to the rescue. Save for a few minor features that the developers are working on, you can pretty much run your online business using just Kajabi. The website permits you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide range of video tutorials created especially for novices. They call this the Hero University, and it provides the users advice on the best way to go about with the various steps in creating and growing your business.
Kajabi has tutorials on topics like creating the online course, marketing your products, and payment processing. These tutorials are available in both video and text formats.
All you have to do is go into the Assistant Bar at the top and type out whatever issue you’re having, and it will show you the related tutorial.
Customer Support Kajabi vs Vimeo
If you are having problems with solutions that aren’t located in the Kajabi online tutorials, the next step is to contact customer support. The Kajabi customer service team is among the best. So if you are stuck on a problem, you could always rely on them to supply you with the answers you need.
If you opt to get the most expensive plan, you get access to a round-the-clock Kajabi service team that offers you a live chat.
However, please be aware that in the event you get just the Kajabi Basic Plan, their team will not be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer service operates on a ticket system, but you will find an answer within the day.
This is among the reasons why the more expensive packages are worth the extra money if you’re not confident about your tech skills. The other two Kajabi plans provide a 24/7 access to support while the Basic does not.
How to Use Kajabi: The Basics
Creating a Class
To create a course in Kajabi, all you need to do is click on the New Product button located at the upper right side. From here, you can pick from four different sorts of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller class which is easy to complete and is often used to build brand value.
- Online Course
- These are your bigger courses that are much longer.
- Evergreen Training
- This option allows you to drip feed content to increase discipline and engagement among your attendees.
- If you want to fully customize your product, you have this choice.
The next thing to do would be to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the product. After doing so, you will see a page with a predetermined outline. Uploading and editing this portion is rather easy. It is easy to drag around the concept tabs to change their arrangement. This is how your course will be arranged.
The page includes a couple of headings that are called categories. They’re set in a gray backdrop. They just serve as organizational tools. The critical matters are contained in the posts, which you can see in the white background. This is what you will click on to go to the lesson editor.
Videos Kajabi vs Vimeo
Once you have made your primary online course skeleton, it is time to upload your pre-made videos. It’s not at all hard to do so in Kajabi. You will see an icon immediately that would allow you to upload either a video or an assessment.
One nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the site will automatically turn them into articles that you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the videos individually.
One of the most attractive characteristics of Kajabi is its use of Wistia for its video host. If you analyze this in terms of price, the usage of Wistia alone already justifies your purchase of a Kajabi plan. Per month with Wistia will cost you $99. With $20 more, you receive the annually paid Basic Kajabi Plan with all of its features.
Assessments are very important in keeping the students engaged and ensuring they are getting the most out of their lessons, and Kajabi understands this. Additionally it is an important tool if you go for content locking, which is discussed later in this review.
There’s also a Kajabi feature that automatically sends additional materials to attendees who don’t succeed on the assessments to help them understand the lessons.
Kajabi makes it easy to create quizzes after each lesson introduced. You just have to type questions and choices in the lesson editor, which is straightforward. However, we have to admit that Kajabi is somewhat limited when it comes to the assessment area for a few reasons.
First, it is not very flexible when it comes to the content which you can add to a lesson. You’re not allowed to have a video and an assessment under the same lesson category.
Second, Kajabi does not support advanced customization of the quizzes. It does not allow users to have question banks or randomize the questions.
However, Kajabi does support unique styles of quizzes such as multiple-choice and paragraph-style questions. It can also immediately give the results after each assessment.
In addition, Kajabi supports an assignment submission feature which allows students to upload files for you to check in the future.
Kajabi also allows you to upload a poster photograph for every lesson, which may be helpful to keep your students interested. Rather than seeing plain texts of the lesson titles on the list, they will have a visual representation of these lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi vs Vimeo
1 area of Kajabi that requires improvement is on certificate-making. While the site enables creators to give out certificates of completion, at present, it doesn’t have a feature that enables the admin to make certificates natively. This is among the reasons why Kajabi is just an almost all-in-one platform.
To create certificates of completion, you can employ the services of third parties such as Canva, Google Slides, or SmartDraw.
Kajabi also doesn’t indicate the quantity of time spent in learning the course or any continuing education credit. This is a huge deal for those who wish to opt for eLearning to earn credit. We think Kajabi should provide a solution for this.
If you want to add a document which you think may be helpful for your students, you can do this on the exact same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they’re on that particular lesson.
In this section, Kajabi permits you to add a description of the lesson or a transcript of your video. The transcripts can help students when they would like to review but don’t need to watch the videos again. If you opt just for a description, then it enables the students to understand what the lesson is going to be about and what topics you discussed in that particular video.
Student Interactions Kajabi vs Vimeo
Kajabi understands it is important to have a place where students and members can talk about the subjects introduced in the course materials. By doing this, they could have access to valuable information not just from the program creator but also from their fellow pupils.
For years, course creators have used a different platform for this job such as Facebook. This needed members to join Facebook groups to interact with one another. However, with Kajabi, members do not have to go somewhere else to ask questions and discuss the lessons as it has integrated this system in a feature known as the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the course creator to effectively address student inquiries while providing the same opportunity to other members.
This is very good news for the creators in terms of profits also. Because the Community may be a standalone item, those people who are hesitant to buy the entire course could just opt to pay for access to the discussions.
A frequent problem with forums (as evidenced by lots of Facebook groups) is that it’s quite hard to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the page administrator to organize and reorganize the feeds. The admin can categorize the posts by subject, and it also has a pin capability which enables admin to move it to the top of the feed.
In general, the Community capability is an advantage offered by Kajabi that isn’t found in the majority of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum . This is one of the reasons why Kajabi is the greatest one-stop shop for your online business today.
Based upon your preference, Kajabi offers options as to how you can go about in letting the course materials to be obtained by your students. You can either allow your students to access all the lessons at once, drip feed them over a time period, or lock them. This last option tends to improve engagement since there is a requirement to finish a lesson first before moving on to another one.
Dripping Course Content
As the name suggests, this option allows the admin to release content gradually rather than pouring it all at once. Kajabi has this capability to allow the creator to release categories within a class after a certain number of days after a student has enrolled.
It’s really nothing more than scheduling the time when a particular course material shows up on the student’s page. There are many advantages to this system.
First, this is a excellent way to keep the student interested in returning to review the page and check whether a new content material has been posted. Secondly, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is helpful once you opt for a membership-type subscription since it prevents the pupils from downloading and viewing all of the materials at once. This equates to more months under the membership, i.e., more profits.
This feature might be helpful so the students wouldn’t be overwhelmed with all the lessons. This is a fantastic way to set up their minds to take each lesson little by little.
If you decide to unlock the next lesson by letting the student pass an assessment first, this may significantly increase their participation and makes sure that they knew all the essential concepts first before moving on.
Course Analytics Kajabi vs Vimeo
This Kajabi feature is beneficial in improving your course content in the future. What it does is generate heatmaps and video content stats. In this way, you will know at what stage your students became disengaged with the videos. Thus, it shows you data on where your viewer’s interest has peaked or diminished.
Specifically, Kajabi generates the following course analytics:
This gives data on how many people actually viewed a specific video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the videos.
Average Engagement Kajabi vs Vimeo
The information generated here is the normal percentage of the entire video that viewers actually watched. Some students would elect to see only the first part of your movie and leap into the next lesson. This will give you an idea about how well you can keep your audience interested in what you have to say.
Visual Engagement Viewer
This feature produces a graphical overlay on your actual video. It shows you the visual representation of your students’ engagement in certain points of the video. Usually, people have a tendency to stop watching at the beginning of the outro, so this gives you a general downward tendency.
Just because your video is being played does not mean that the viewer is in fact watching it. Your student can keep the video in the background while checking social networking sites.
With the Viewer Heatmap, you have the ability to see which parts weren’t seen by individual pupils and which were watched. This may give you an idea of what parts of the lesson are important or where your students are having a hard time processing thus necessitating them to return to that part.
Overall, Kajabi has a very useful variety of course analytics tools which you can use to create better videos in the future.
1 way to keep people interested in your products is to provide them with a blog where they can read about you and the subject you want to introduce to them. This can effectively generate leads which would turn visitors into paying clients.
Thankfully, Kajabi offers this feature to its users. Unfortunately, we must point out that Kajabi needs plenty of improvement on this area.
A Picture Problem
We mentioned earlier that you do not have to learn how to code in order to run your enterprise with Kajabi. However, you may want to begin researching about fundamental coding if you want to customize the photos on your Kajabi-powered blog.
When you upload a photograph in addition to a blog post, for instance, the image will appear in the recommended image size, and unless you know how to work with html, you’ll have no other way to resize this photograph unless of course you hire somebody to do it for you.
The text wrapping is also a cause of headache because just like the image on top of the article, you can’t edit how text wraps around a photo in the body of your blog without entering the html and editing it accordingly.
There is also the issue of the lack of a picture bank when you decide to upload a photo. Suppose you want to add an image into your blog that you currently have in one of your other articles. You would not be able to get that picture in the upload option, so when you need that added to another post, you’ll have to get it in your computer or at Google Drive or you will have to download the image again.
This action admittedly can become rather tedious, and it’s one area Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to let you pick from existing tags in your posts. You understand how convenient it is to choose a tag in a WordPress post so that readers can easily refer to related posts from the same tag? That job is much harder with Kajabi.
When you need to add a label to a particular post in Kajabi, you must actually remember the tag you need to include it under. Kajabi does not provide you with the list of previous tags you have used. So you’ll have to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game isn’t strong. It needs to improve on its blogging features because it could really be a pain to have to memorize tags and edit the html each time you need to make a blog post.
Marketing Tools by Kajabi
Kajabi offers lots of marketing features that help you promote your products. In the purchase price setting alone, you have the option to create an upsell. This contributes to a prompt which will show your customers the following product offer after completing a buy. The other methods are discussed next.
Pipelines Kajabi vs Vimeo
When you click on the Marketing tab on the left side of the website, you can view a subcategory named Pipelines. This is the instrument Kajabi uses to simplify sales and marketing. It’s essentially an automation for selling your products.
The name is inspired by the form of actual pipelines. They’re designed in a manner that they have the same diameter at both ends. This relates to Kajabi’s aim to turn the identical number of leads to the exact same number of paying customers. This is actually an improvement on the famous sales funnels where a great number of prospects would result to a considerably smaller number of buyers.
Kajabi offers a couple of options for its pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a picture of the steps that that specific pipeline would follow. Additionally, it contains a video and a text which will explain how to best use that pipeline.
Editing the pipeline contents is a breeze. It is very straightforward, and you can immediately see what your opt-in page would look like from the customer’s point-of-view.
It also lets you edit the emails which are sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template that you can choose to follow. This template is unique because it was created by Brendon Burchard, among the world’s leading high-performance coaches.
And since Kajabi wants its users to not overlook any important steps, in addition, it gives a mini checklist on the left side of this panel so that you can check which actions are left to be edited.
Kajabi has a Pipeline Stats feature which allows you to monitor how well your advertising plans are doing. Here, you have the ability to see how each page and email of the pipeline is performing. It even gives you data on your earnings per view.
These analytics will be helpful later on when you review your marketing strategies and pinpoint which areas to improve on to generate more buyers.
Pipelines is one of Kajabi’s strongest points. It is extremely powerful in creating leads and in following up on those leads to turn advertisements into sales.
When a visitor places something in his or her cart and then abandons it without completing the purchase, you can set Kajabi to send an email to that potential customer. This serves as a reminder of your offer and maybe in time will convince that person to eventually purchase the product.
Thanks to automation, this is done with no one working manually in monitoring your visitor’s activities.
Kajabi has partnered up with some of the best tools for email marketing. Specifically, it has integrated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi vs Vimeo
We have to point out that this choice is available only in the Growth and Pro Plans of Kajabi. This is not found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to advertise his or her products through affiliate marketing. Thus, it has integrated the vital features for affiliate program management.
This makes it easier for you and your partners to market your goods and give them the commission agreed upon.
Pricing Your Courses
Kajabi provides a very simple way of pricing your products. Just go to the Offers tab in the left side and click on Add New Offer. You even have the option to package your products and price them accordingly.
This is very handy especially if you’re trying to market the products. Instead of selling them individually, you have the choice to provide them as a set.
Moreover, you can choose if the payment will be one-time or on a subscription basis.
Once you create a new offer, it will prompt you to choose a title for that offer, the product you will include, and the cost. Take note that at this stage, you may only choose 1 product, but do not worry because in the subsequent pages, you will have a great deal of options in terms of bundles and payment option.
From there, it will direct you to a page which will permit you to pick an internal title and to add a description. When you click on edit price it leads you to the pop-up which allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the number of payments that must be between 2 and 12.
- Recurring Subscription
- With this choice, you can give your customers the choice to try out your products for a specific number of days. Additionally, it gives you the option of how often you will bill your client.
It also lets you choose the currency you want the price to be in.
In this same page, you will have the option to add more products to the deal. This is the place where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As mentioned earlier, Kajabi does not charge transaction fees. However, you do need to answer to the cost of its own payment method partners.
Paypal in particular makes it easier for you to pay your affiliates if you have an affiliate program. All you’ve got to do is export a list of all of your affiliate sales and use that file to do a Paypal Mass Pay.
As for refunds, you do not have to leave Kajabi to process those. The website has a system which enables you to process refunds without going to Paypal or Stripe.
Kajabi vs Vimeo
Pricing isn’t among the strong points of Kajabi. In fact, many people would think twice about using the platform since it is relatively more expensive than most of its counterparts. However, with a highly integrated platform, you would not need to pay extra for extra services from third parties.
Thus, we believe that Kajabi is well worth the money. Belowwe discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we have dedicated a complete article about the plans here.
Basic Plan Kajabi vs Vimeo
The lowest priced Kajabi plan starts at $119 in the event you choose to be billed annually. If you decide on the monthly billing, however, it is going to cost you $149 a month.
The Basic Plan might be the most inexpensive option and it’s certainly a good place to begin, but we do not recommend it if you’re really serious about growing your small business. The package limits you to only three products and one website, and you may only have up to a thousand members. However, the landing pages and marketing emails are unlimited.
You also need to schedule your queries about the site with the Basic Plan because the Kajabi customer support would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. via a live chat.
It also does not contain some of the most important advertising tools which you can find in the higher pricing tiers. So if you currently have an experience with course creating, you might want to consider the Growth or Pro plans. Kajabi vs Vimeo
As the name suggests, this pricing tier lets you grow your business with Kajabi significantly. For $50 more, you can upgrade to this next tier and get five times more courses.
The monthly payment option would cost you $199, but if you decide to be billed annually, it will cost just $159.
Additional Features Kajabi vs Vimeo
The best reason to consider this grade over the Basic Plan is the three important features that are not found in the cheaper choice: white-labeling, affiliate marketing, and automation.
By white labeling the website, you can erase all traces of Kajabi from your front-end site. All your patrons are going to see is a website which screams only you. This can be helpful when it comes to promoting and branding.
Affiliate marketing, on the other hand, comes handy once you opt to seek help from other influencers to advertise your products. This step allows your audience to grow and lets you reach out to more people who can be potential customers. When you are serious about growing your business, you’ll need the support of your fellow creators so you can tap into their audience also. This is one of the easiest ways to grow a following because you are reaching out to people who already are interested about the goods you are attempting to sell.
Finally, automation permits you to easily follow up with your students and keep them engaged. With this feature, you don’t need to constantly monitor who among them need a bit more drive to get the most out of your courses. Kajabi enables you to automatically send out emails to students who haven’t been visiting your site or provide extra learning materials to those who aren’t doing well on the assessments. Kajabi vs Vimeo
As a creator, we are aware that you’re not in the business to just make money. You’d want your products to be of value also. Businesswise, this is advantageous because if people are getting the value of what they paid for, they will be more inclined to come back for more. It is a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi support service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team when you want, so if you would like to pull an all-nighter to work on your next course, you can be certain help is just an email away.
Pro Plan Kajabi vs Vimeo
Now this is where the Kajabi pricing starts to truly become steep. It features everything that the Growth Plan has but it permits you to have 100 products to sell. It also gives the user the ability to handle three sites and at most 20,000 members.
There’s still an unlimited number of landing pages, but the advertising emails are limited to 2 million. We would want it would also be infinite just like the lower tiers because you are paying $200 bucks more than the Growth Plan.
You may get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 if you would like to be billed annually.
Aside from the increase in the amount of products, sites, and members, you also get to have access to the Experts Academy, where you can learn more about marketing your own personal brand. It still has the 24/7 customer support service that permits a live chat with agents.
The Kajabi Pro Plan is for people who have a fantastic quantity of courses to market. And with 25 admin users allowed under the program, you can outsource some of your work to workers. If you are able to do so, congratulations are in order. You’ve managed your business well.
Migrating to Kajabi Kajabi vs Vimeo
If you are someone who’s not new to the course-creating organization, you may have used other programs before. If this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to worry about is the way to migrate all your information.
You would not want to start from scratch, and you certainly would not want to inconvenience your existing members. Fortunately, Kajabi allows you to migrate your members simply by minding their names and email address using a .csv file. However, you’re limited to 500 members per import, so if you have more than that, you’re going to have to deal with multiple imports.
The biggest disadvantage with migrating to Kajabi from another platform is the fact your current members have to reset their passwords because those would not be included in the importation. This is a good sign, though because it means that the passwords are well-protected as the platforms can’t access them. However, this extra task may not be welcomed by your patrons.
Kajabi vs Vimeo
Conclusion Kajabi vs Vimeo
Kajabi offers a lot of value for the price you pay. It is a well-integrated system which allows the novice to easily develop his eLearning enterprise.
There aren’t much technical skills required to run an online business with Kajabi. This enables creators to focus more on creating valuable content for their clients rather than wasting energy on building a professional-looking website. You have absolute freedom over your students’ data and pricing of your courses unlike other similar platforms. Kajabi also has many marketing features that will push your business to new heights.
With all the tools offered by the website, we can confidently recommend Kajabi to people who wish to make a career out of making online classes. It’s overall a superb tool to have to manage your business from conception to selling.