One day, two software enthusiasts meet at a church. A few years later, they build a million-dollar company that is helping thousands escape the jobs they hate and realize their dreams. Thus, Kajabi was born. Kajabi White Label
The vision was simple. Kajabi founders Kenny Rueter and Travis Rosser knew that people have knowledge and stories to share, and they wanted to create a single platform that would help their customers do that.
If you’re a content creator, you might have heard about Kajabi. It is among the most popular platforms for selling online courses and the best in regards to integration.
With so many choices out there which are comparatively cheaper, what makes creators choose Kajabi? Is it really worth the price? In this article, we review the salient features Kajabi has to offer and give you an inside look about the way the system works for you and your business.
General Overview Kajabi White Label
- Highly integrated platform that features lots of tools
- Superb Customer Care
- Allows creators to easily market their products
- Has more available customizable themes
- Uses Wistia as video host
- Great email marketing tools
- Kajabi pricing is somewhat more expensive than other platforms
- No feature to create certificates
- Assessment customization is limited
- Users need coding skills for editing site post photographs
What Is Kajabi?
If you would like to sell online courses, Kajabi is a good place to do your business in.
Kajabi is an online class platform that allows users to boost their careers using only 1 site. It does everything–from creating courses, marketing, and selling them separately or via a membership system.
How Kajabi Works
Kajabi gives you a platform to make and sell online courses and market them so you can profit from the activity. The first thing you will need to do is to purchase a plan from them. You have three choices for this, which is discussed later in this review.
From there, you can easily set up your account and upload your videos. It goes without saying that you must record your video lectures first. If you need tips for this, check this awesome post out. Next, you should visit the lesson editor to upload the videos and provide the titles and description.
If you want to add quizzes, you could also do so by simply encoding the questions and supplying the options (if it is a multiple-choice type).
Then, Kajabi also lets you build pipelines. These are mechanisms that enable you to turn prospects into clients by providing more efficient marketing funnels. Together with the pipelines, you can market your products by offering freebies that require the leads to input their email addresses. Once you have these speeches, you can get in touch with your leads through the steps Kajabi has, which you can also customize.
When a customer wants to buy in, you can process payments through the site. You can do all these without having to leave Kajabi.
However, there are some features that are not found in Kajabi, which are discussed in later sections of this review. But overall, Kajabi is a powerful platform that you can use to kickstart your online eLearning enterprise.
For a quick discussion on how Kajabi can grow your business, check this video out:
Why Should You Consider Kajabi?
Kajabi is the most integrated online course platform today. This means that you don’t have to employ as many third party sites to run your entire business. As a result, you can sell online courses without paying extra for a lot of tools. It is interesting to note that some businesses are now going 100% online by selling courses.
Though some would hesitate to migrate into Kajabi because of its comparatively higher pricing, it will offer benefits in the long run since it requires no trade costs and you will have less parties to cover because most of the basic tools are contained in the Kajabi plans.
This is also a very user-friendly platform and the customization is pretty straightforward. It is possible to create an online business in no time with Kajabi even without learning how to code.
Kajabi as a Tool for the Non-Tech Savvy
Some men and women who are great at teaching may not be technologically inclined enough to share their knowledge and information online. But the creators of Kajabi have considered this and aimed to solve the issue by making the site easily accessible and understandable even to those who have problems with computer work.
As mentioned earlier, Kajabi integrates most of the basic tools in their system to enable content creators to do their work in a single platform. Among the most troublesome things to understand if you’re not that tech savvy is the way to work with different sites and integrate them all into your company.
This is where Kajabi comes to the rescue. Save for a couple of minor features that the developers are working on, you can pretty much run your internet business using just Kajabi. The website permits you to create content, market your products, provide coupons for discounts, follow up on leads, and handle payments.
Kajabi provides a wide range of video tutorials made especially for beginners. They call this the Hero University, and it provides the users guidance on the best way to go about with the different steps in creating and growing your organization.
Kajabi has tutorials on topics like creating the online course, marketing your products, and payment processing. These tutorials are available in both video and text formats.
All you have to do is go into the Assistant Bar at the top and type out whatever problem you are having, and it will show you the relevant tutorials.
Customer Support Kajabi White Label
If you’re having problems with solutions that aren’t found in the Kajabi online guides, the next step is to contact customer service. The Kajabi customer service team is one of the best. So if you’re stuck on a problem, you could always rely on them to provide you with the answers you need.
If you opt to get the most expensive plan, you get access to a 24/7 Kajabi support team that provides you with a live chat.
However, please be aware that if you get just the Kajabi Basic Plan, their staff will not be accessible to you always. You only get them on weekdays from 9 a.m. to 7 p.m.. The Basic Plan customer service functions on a ticket system, but you’ll find an answer within the day.
This is among the reasons why the more expensive plans are worth the extra money if you are not confident about your computer skills. The other two Kajabi plans offer a 24/7 access to support while the Basic does not.
How to Use Kajabi: The Basics
Creating a Class
To create a course in Kajabi, all you will need to do is click on the New Product button located in the upper right side. From here, you can choose from four distinct kinds of products you want to create. These are called product blueprints:
- Mini course
- A mini course is a smaller course that is easy to complete and is often used to build brand value.
- Online Course
- These are your full-blown courses that are much longer.
- Evergreen Training
- This option permits you to drip feed content to boost engagement and discipline among your students.
- If you would like to fully customize your course, you have this choice.
The next thing to do would be to click on the Generate Online Course Product button. Kajabi will then prompt you to type a name for the course. After doing so, you will see a page with a predetermined outline. Uploading and editing this part is rather easy. It is easy to drag around the concept tabs to change their arrangement. This is the way your course is going to be arranged.
The page contains a few headings which are called categories. They’re set in a gray background. They just serve as organizational tools. The critical matters are contained in the posts, which you can see in the white background. This is what you may click on to go to the lesson editor.
Videos Kajabi White Label
As soon as you have made your primary online course skeleton, it is time to upload your pre-made videos. It is not at all hard to do so in Kajabi. You will see an icon immediately that would allow you to upload a video or an assessment.
1 nifty feature Kajabi has is the ability to upload multiple videos simultaneously, and the website will automatically turn them into articles that you can then later on edit. This saves your time in clicking on the post tabs one by one and uploading the video files separately.
One of the most attractive characteristics of Kajabi is its use of Wistia as its video host. If you analyze this in terms of price, the use of Wistia alone already justifies your purchase of a Kajabi plan. A month with Wistia will cost you $99. With $20 more, you get the annually paid Basic Kajabi Package with all of its features.
Assessments are extremely important in keeping the students engaged and ensuring that they are getting the most out of the lessons, and Kajabi understands this. It is also an important tool if you opt for content locking, which is discussed later in this review.
There is also a Kajabi feature that automatically sends extra materials to attendees who don’t do well on the examinations to help them understand the classes.
Kajabi makes it easy to create quizzes after every lesson presented. You just have to type questions and options in the lesson editor, which is simple. However, we must admit that Kajabi is somewhat limited when it comes to the assessment area for a few reasons.
First, it is not very flexible when it comes to the content that you can add to a lesson. You are not allowed to have a video and an assessment under precisely the same lesson category.
Second, Kajabi does not support advanced customization of the quizzes. It doesn’t allow users to have query banks or randomize the questions.
But, Kajabi does support unique styles of quizzes like multiple-choice and paragraph-style questions. It can also immediately give out the results after each assessment.
In addition, Kajabi supports an assignment submission feature which enables students to upload files for you to check in the future.
Kajabi also allows you to upload a poster photo for each lesson, which may be helpful to keep your students interested. Rather than seeing plain texts of the lesson titles on the list, they will have a visual representation of those lessons. This can easily be done by clicking on the Pick File button on the right side of the editor.
Certificates Kajabi White Label
One area of Kajabi that needs improvement is on certificate-making. While the site allows creators to give out certificates of completion, at present, it does not have a feature that enables the admin to produce certificates natively. This is among the reasons why Kajabi is only an almost all-in-one platform.
To make certificates of completion, you can employ the services of third parties like Canva, Google Slides, or SmartDraw.
Kajabi also doesn’t indicate the amount of time spent in learning the course or any continuing education credit. This is a big deal for people who would like to opt for eLearning to earn credit. We think Kajabi should offer a solution for this.
If you wish to add a document which you think may be helpful for your students, you can do this on the exact same lesson editor page. This is found in the Downloads section in the right side of the page.
Whatever file you upload there will be downloadable by your students while they are on that particular lesson.
In this section, Kajabi allows you to add a description of the lesson or even a transcript of your video. The transcripts can help students when they want to review but don’t want to see the videos again. If you opt just for a description, then it enables the students to understand what the lesson is going to be about and what topics you discussed in that particular video.
Student Interactions Kajabi White Label
Kajabi understands that it is important to have a place where members and students can talk about the subjects presented in the course materials. By doing this, they could have access to valuable information not only from the course creator but also from their fellow students.
For years, course creators have used a separate platform for this job such as Facebook. This required members to join Facebook groups to interact with each other. However, with Kajabi, members don’t need to go somewhere else to ask questions and discuss the lessons as it has incorporated this system in a feature called the Community.
These forums are so valuable that Kajabi even allows patrons to pay for access to the Community alone. The Community allows the creator to efficiently address student queries while providing the same opportunity to other members.
This is very good news for the creators when it comes to profits also. Because the Community can be a standalone item, those people who are hesitant to purchase the whole course could just choose to pay for access to the discussions.
A common problem with forums (as evidenced by lots of Facebook groups) is that it’s quite hard to follow certain topics due to the lack of organization. This makes it hard to really listen to your audience and understand them, which is a common mistake for online course businesses.
Kajabi solves this problem by allowing the page administrator to organize and reorganize the feeds. The admin can categorize the posts by subject, and it also has a pin feature which enables admin to move it to the peak of the feed.
In general, the Community capability is an advantage provided by Kajabi that isn’t found in the majority of its competitors. This is a welcome addition to any online course business because it enables the creation of a forum natively. This is one of the reasons why Kajabi is your ultimate one-stop shop for your online business today.
Based upon your taste, Kajabi offers options as to how you can go about in letting the class materials to be accessed by your students. You can either allow your students to access all of the lessons at once, drip feed them over a time period, or lock them. This last option tends to increase engagement since there is a requirement to complete a lesson first before moving on to another one.
Dripping Course Content
As the name implies, this option allows the admin to release materials gradually rather than pouring it all at once. Kajabi has this feature to allow the creator to release categories within a class after a certain number of days after a student has enrolled.
It’s really nothing more than scheduling time when a specific course material shows up on the student’s page. There are many advantages to this system.
This is a excellent way to keep the student interested in coming back to review the page and check whether a new material has been posted. Secondly, it prevents students from jumping too far ahead and bypassing possibly important lessons. Third, this feature is helpful once you decide on a membership-type subscription since it prevents the students from downloading and viewing all of the materials simultaneously. This equates to more months under the membership, i.e., more profits.
This feature may be helpful so that the students wouldn’t be overwhelmed with all of the classes. This is a good way to set up their heads to take each lesson little by little.
If you decide to unlock the next lesson by allowing the student pass an assessment first, this may significantly increase their participation and makes sure that they knew all the important concepts first before moving on.
Course Analytics Kajabi White Label
This Kajabi feature is beneficial in improving your course content in the future. What it does is create heatmaps and video content stats. In this way, you will know at what point your students became disengaged with the videos. Therefore, it shows you data on where your viewer’s interest has peaked or declined.
In particular, Kajabi generates the following course analytics:
This gives data on how many individuals actually viewed a particular video. Some students may prefer to read the transcript and download the PDFs rather than actually watching the videos.
Average Engagement Kajabi White Label
The data generated here is the average percentage of the entire video that audiences actually watched. Some students would elect to see only the first part of your movie and leap to the next lesson. This will give you an idea about how well you can keep your audience interested in what you need to say.
Visual Engagement Viewer
This feature produces a graphical overlay in your video. It shows you the graphical representation of your students’ engagement in certain points of this video. Usually, people have a tendency to stop watching at the beginning of the outro, so this gives you a general downward tendency.
Just because your video is being played doesn’t necessarily mean that the viewer is in fact watching it. Your student can keep the video content in the background when checking social networking sites.
With the Viewer Heatmap, you are able to see which parts were not seen by individual students and which were watched. This may give you an idea of which parts of the lesson are significant or where your students are having trouble processing thus necessitating them to return to that part.
Overall, Kajabi has an extremely practical variety of course analytics tools that you can use to create better content in the future.
1 way to keep people interested in your products is to give them a site where they can read about you and the subject you want to introduce to them. This can effectively generate leads which would turn curious visitors into paying customers.
Thankfully, Kajabi provides this feature to its users. Unfortunately, we have to point out that Kajabi needs a lot of improvement on this area.
A Picture Problem
We mentioned previously that you don’t have to learn how to code so as to run your business with Kajabi. However, you may want to begin researching about fundamental coding if you want to personalize the photos on your Kajabi-powered blog.
When you upload a photograph on top of a blog post, for example, the image will show up in the recommended image size, and unless you learn how to work with html, you will have no other way to resize this photo unless of course you hire someone to do it for you.
The text wrap can also be a cause of headache because just like the picture on top of the article, you can not edit how text wraps around a photo in the body of your blog without going into the html and editing it accordingly.
There’s also the problem of the lack of an image bank when you choose to upload a photo. Suppose you need to add an image in your blog that you already have in one of your other articles. You wouldn’t be able to get that photo in the upload option, so once you want that added to another post, you’ll need to get it in your computer or at Google Drive or you will have to download the image again.
This action admittedly can become rather tedious, and it’s one area Kajabi should work on.
Another thing which makes blogging in Kajabi a hassle is its inability to allow you to pick from existing tags for your posts. You know how convenient it is to choose a tag in a WordPress post so that readers can easily refer to related articles from the exact same tag? That task is much harder with Kajabi.
When you need to add a label to a particular post in Kajabi, then you have to really remember the tag you want to include it under. Kajabi does not provide you with the list of previous tags you have used. So you’ll have to rely on your memory or a separate list for this one.
So overall, Kajabi’s blogging game is not strong. It needs to improve on its blogging features since it may really be a pain to have to memorize tags and edit the html each time you want to create a blog post.
Marketing Tools by Kajabi
Kajabi offers a great deal of marketing features that help you promote your products. In the purchase price setting alone, you have the option to make an upsell. This contributes to a prompt which will show your customers another product offer after completing a buy. The other methods are discussed next.
Pipelines Kajabi White Label
When you click on the Marketing tab on the left side of the site, you can see a subcategory named Pipelines. This is the instrument Kajabi uses to simplify sales and marketing. It’s basically an automation for selling your products.
The name is inspired by the form of actual pipelines. They are designed in a way that they have the exact same diameter at both ends. This relates to Kajabi’s aim to turn the same number of leads to the same number of paying clients. This is in fact an improvement on the famous sales funnels where a great number of prospects would lead to a significantly smaller number of customers.
Kajabi offers a few options for its pipelines:
- Free Report
- Promotional Offer
- Sales Page
- Product Launch
- Virtual Summit
Creating a Pipeline
When you click on a product pipeline, it is going to show you a picture of the measures that that specific pipeline would follow. Additionally, it contains a video and a text that will explain how to best use that pipeline.
Editing the pipeline contents is a breeze. It’s very straightforward, and you can quickly see what your opt-in page would look like from the customer’s point-of-view.
Additionally, it lets you edit the emails that will be sent to your prospects, and you can do this conveniently on the same page. You’ll be given a template that you can choose to follow. This template is unique because it was made by Brendon Burchard, one of the world’s leading high-performance coaches.
And because Kajabi wants its users not to overlook any important steps, in addition, it provides a mini checklist on the left side of the panel so that you can check which activities are left to be edited.
Kajabi includes a Pipeline Stats feature that allows you to monitor how well your marketing plans are doing. Here, you have the ability to determine how each page and email of this pipeline is performing. It even gives you data on your earnings per view.
These analytics will be helpful later on when you review your marketing plans and pinpoint which areas to improve on to generate more customers.
Pipelines is one of Kajabi’s strongest points. It is extremely powerful in generating leads and in following up on those leads to turn advertisements to earnings.
When a visitor places something in their cart and then abandons it without completing the purchase, you can set up Kajabi to send an email to that possible customer. This serves as a reminder of your offer and possibly in time will convince that person to eventually buy the product.
Thanks to automation, this is done with no one working manually in tracking your visitor’s activities.
Kajabi has partnered up with some of the best tools for email marketing. In particular, it has incorporated the following into its system: ConvertKit, MailChimp, Drip, Aweber, and Active Campaign.
Affiliate Program Kajabi White Label
We must point out that this option is available only in the Growth and Pro Plans of Kajabi. This isn’t found in the Basic Plan, which is the cheapest option.
Kajabi understands the creator’s need to advertise his or her products through affiliate marketing. Therefore, it has integrated the vital features for affiliate program management.
This makes it much easier for you and your partners to promote your products and give them the commission agreed upon.
Pricing Your Courses
Kajabi offers a very simple way of pricing your merchandise. Just go to the Offers tab in the left side and click on Add New Offer. You even have the option to bundle your products and price them accordingly.
This is very handy especially if you’re trying to market the products. Rather than selling them separately, you have the choice to provide them as a set.
In addition, you can choose if the payment will be one-time or on a subscription basis.
As soon as you make a new offer, it will prompt you to decide on a title for this offer, the product that you will include, as well as the price. Take note that at this stage, you can only choose 1 product, but do not worry because in the later pages, you will have a great deal of options in terms of bundles and payment choice.
From there, it will direct you to a page which will permit you to pick an internal title and to add a description. When you click on edit price it leads you to the pop-up which allows you to choose the following payment choices:
- One-time Payment
- Multiple Payments
- Here, you can select the amount of payments that have to be between 2 and 12.
- Recurring Subscription
- With this choice, you can offer your customers the option to try out your products for a specific number of days. It also gives you the choice of how often you will bill your customer.
It also allows you to choose the currency you would like the cost to be in.
In this same page, you’ll have the option to add more products to the offer. This is the place where the bundles are created.
For some tips on pricing strategies, this post is very helpful.
Kajabi partners with Stripe and Paypal for payment processing. As stated earlier, Kajabi does not charge transaction fees. However, you do have to answer to the cost of its payment method partners.
Paypal specifically makes it easier for you to pay your affiliates if that you have an affiliate program. All you’ve got to do is export a list of all your affiliate sales and use that file to do a Paypal Mass Pay.
In terms of refunds, you do not need to leave Kajabi to process those. The website has a system that permits you to process refunds without going to Paypal or Stripe.
Kajabi White Label
Pricing is not one of those strong points of Kajabi. In fact, many people would think twice about using the system since it is relatively more expensive than most of its counterparts. But with a highly integrated platform, you would not have to pay extra for additional services from third parties.
Thus, generally, we think that Kajabi is well worth the money. Belowwe discuss the Kajabi three-tiered pricing and the benefits you can get from each one. For a more detailed discussion, we have dedicated a complete article about the strategies here.
Basic Plan Kajabi White Label
The cheapest Kajabi plan starts at $119 if you choose to be billed yearly. If you opt for the monthly billing, however, it’s likely to cost you $149 per month.
The Basic Plan might be the most affordable option and it’s definitely a great place to start out, but we don’t recommend it if you’re really serious about growing your business. The package limits you to only three courses and one website, and you may only have up to a thousand members. However, the landing pages and advertising emails are unlimited.
You also need to schedule your questions about the website with the Basic Plan because the Kajabi customer service would only be able to assist you on weekdays, from 9 a.m. to 7 p.m. through a live chat.
It also does not include some of the most important advertising tools that you can see in the higher pricing tiers. So if you already have an experience with course creating, you might want to take into account the Growth or Pro plans. Kajabi White Label
As the name suggests, this pricing tier lets you grow your company with Kajabi significantly. For $50 more, you can level up to this tier and get five times more products.
The monthly payment option would cost you $199, but if you decide to be billed annually, it will cost just $159.
Additional Features Kajabi White Label
The best reason to consider this grade over the Basic Plan is the three major features that aren’t found in the cheaper option: white-labeling, affiliate marketing, and automation.
By white labeling the site, you can erase all traces of Kajabi from your front-end website. All your patrons will see is a website which screams only you. This is helpful when it comes to branding and promoting.
Affiliate marketing, on the other hand, comes handy once you decide to seek support from other influencers to promote your products. This measure allows your audience to grow and lets you reach out to more individuals who can be potential buyers. When you’re serious about developing your business, you’ll need the support of your fellow founders so you can tap in their audience also. This is one of the simplest ways to grow a following because you are reaching out to people who already are interested about the products you are attempting to sell.
Finally, automation permits you to easily follow up with your students and keep them engaged. With this feature, you do not have to constantly monitor who among them need a little more drive to get the most out of your courses. Kajabi lets you automatically send out emails to students who have not been visiting your site or provide additional learning materials to those that are not doing well on the examinations. Kajabi White Label
As a creator, we are aware that you’re not in the business to just make money. You would want your products to be of value as well. Businesswise, this is valuable because if people are getting the value of what they paid for, they’ll be more likely to return for more. It’s a win-win.
Unlike the Basic Plan, you can reach out to the Kajabi support service with any concerns any time of the day with the Growth Plan. You can get in touch with their support team whenever you want, so in the event you wish to pull an all-nighter to work on the following class, you can be sure help is just an email away.
Pro Plan Kajabi White Label
This is where the Kajabi pricing begins to truly become steep. It includes everything that the Growth Plan has but it allows you to have 100 products to sell. Additionally, it gives the user the ability to handle three sites and at most 20,000 members.
There’s still an infinite number of landing pages, but the advertising emails are limited to 2 million. We’d want it would also be infinite like the lower tiers because you’re paying $200 bucks more than the Growth Plan.
You can get Kajabi’s Pro Plan for $399 a month for the monthly payment option and $319 in the event you wish to be billed annually.
Aside from the increase in the number of products, websites, and associates, you also get to have access to the Experts Academy, where you can find out more about marketing your personal brand. It still has the 24/7 customer support service that allows a live chat with agents.
The Kajabi Pro Plan is for people who have a fantastic amount of courses to sell. And with 25 admin users permitted under the program, you can outsource some of your work to employees. If you are able to do so, congratulations are in order. You’ve managed your business well.
Migrating to Kajabi Kajabi White Label
If you’re someone who is not new to the course-creating business, you may have used other platforms before. Whether this Kajabi review and others like it have convinced you that Kajabi is the better choice, the next thing to be concerned about is how to migrate all your information.
You wouldn’t want to start from scratch, and you certainly would not want to inconvenience your existing members. Fortunately, Kajabi allows you to migrate your members by simply minding their names and email address using a .csv file. However, you are limited to 500 members per import, so if you’ve got more than that, you are going to have to take care of multiple imports.
The biggest drawback with migrating to Kajabi from another platform is the simple fact that your existing members need to reset their passwords since those wouldn’t be included in the importation. This is a good sign, though because it means that the passwords are well-protected as the platforms can’t access them. However, this excess task might not be welcomed by your patrons.
Kajabi White Label
Conclusion Kajabi White Label
Kajabi offers a good deal of value for the price you pay. It is a well-integrated system which enables the novice to easily develop his eLearning enterprise.
There aren’t much technical skills necessary to run an internet business with Kajabi. This allows creators to focus more on creating valuable content for their customers instead of wasting energy on building a professional-looking website. You have absolute freedom over your students’ data and pricing of your classes unlike other similar platforms. Kajabi also has many advertising features that will push your business to new heights.
With all the tools offered by the website, we can confidently recommend Kajabi to people who would like to make a career out of making online courses. It’s overall a superb tool to have to manage your business from conception to selling.